• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • J

    Johns Hopkins University

    Pillar #1: Drug Development - From Bench to Bedside

    Skills you'll gain: Drug Development, Clinical Trials, Pharmaceuticals, Clinical Research, Pre-Clinical Development, Pharmacology, Medical Devices, Statistical Analysis, Epidemiology, Health Policy, Regulatory Compliance, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Mixed · Course · 1 - 4 Weeks

  • D

    Deep Teaching Solutions

    Accelerate Your Learning with ChatGPT

    Skills you'll gain: Prompt Engineering, Multimodal Prompts, Creative Thinking, ChatGPT, Learning Strategies, Curiosity, Critical Thinking, Generative AI, Artificial Intelligence, Constructive Feedback, Artificial Neural Networks, Technical Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    550 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Copenhagen

    Academic Information Seeking

    Skills you'll gain: Research, Record Keeping, Data Collection, Document Management, Information Management, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
    ·
    796 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Figma, Sketch & Miro for UX Design

    Skills you'll gain: User Research, Prototyping, Wireframing, Human Centered Design, Miro AI, User Flows, Design, User Interface (UI), Design Specifications, Interactive Design, Persona Development, Design Software, User Interface (UI) Design, UI Components, Ideation, Animations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    35 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • A

    Airbus Beyond

    Procurement Strategies

    Skills you'll gain: Procurement, Strategic Sourcing, Supplier Relationship Management, Contract Management, Supplier Performance Management, Negotiation, Contract Negotiation, Process Optimization, Value Propositions, Risk Management, Market Research, Market Analysis

    Beginner · Course · 1 - 3 Months

  • T

    The Museum of Modern Art

    Art & Inquiry: Museum Teaching Strategies For Your Classroom

    Skills you'll gain: Literacy, Teaching, Liberal Arts, Instructing, Emotional Intelligence, Creativity, Instructional Strategies, Art History, Student Engagement, Classroom Management, Self-Awareness, Curriculum Planning, Lesson Planning, Research, Learning Styles, Empathy, Social Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    534 reviews

    Intermediate · Course · 1 - 3 Months

  • S

    S.P. Jain Institute of Management and Research

    Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Social Media Strategy, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials

    Skills you'll gain: Patient Communication, Informed Consent, Clinical Research, Patient Education And Counseling, Community Outreach, Clinical Trials, Health Equity, Health Disparities, Clinical Research Ethics, Research, Healthcare Ethics, Diversity Awareness, Community Health, Cultural Responsiveness, Rapport Building, Patient Referral, Diversity Equity and Inclusion Initiatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 3 Months

  • N

    National Taiwan University

    發展心理學:哲學觀與方法論 (Developmental Psychology: Philosophical Bases and Methodology)

    Skills you'll gain: Child Development, Research Methodologies, Research Design, Research, Human Development, Learning Theory, Human Learning, Data Collection, Psychology, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    92 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Sales Strategy

    Skills you'll gain: Sales Strategy, Sales, Sales Management, Market Intelligence, Competitive Intelligence, Case Studies, Business Strategy, Customer Analysis, Analysis, Competitive Analysis, Strategic Decision-Making, Market Analysis, Business Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    190 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Cape Town

    Introduction to Small Molecule Drug Discovery & Development

    Skills you'll gain: Pharmacology, Drug Development, Clinical Trials, Clinical Research, Good Clinical Practices (GCP), Pharmaceuticals, Pre-Clinical Development, Infectious Diseases, Patient-centered Care, New Product Development, Medical Science and Research, Chemistry, Informed Consent

    4.8
    Rating, 4.8 out of 5 stars
    ·
    109 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Imperial College London

    Global Disease Masterclass

    Skills you'll gain: Infectious Diseases, Epidemiology, Public Health and Disease Prevention, Public Health, Health Disparities, Cardiology, Social Determinants Of Health, Chronic Diseases, Microbiology, Health Care, Community Health, Health Education, Health Systems, Socioeconomics, Preventative Care, Health Policy, Health Assessment, Trend Analysis, Immunology, Medical Science and Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    334 reviews

    Beginner · Specialization · 1 - 3 Months

1…144145146…376

In summary, here are 10 of our most popular market research courses

  • Pillar #1: Drug Development - From Bench to Bedside: Johns Hopkins University
  • Accelerate Your Learning with ChatGPT: Deep Teaching Solutions
  • Academic Information Seeking: University of Copenhagen
  • Figma, Sketch & Miro for UX Design: Coursera
  • Procurement Strategies: Airbus Beyond
  • Art & Inquiry: Museum Teaching Strategies For Your Classroom: The Museum of Modern Art
  • Strategic Brand Management: S.P. Jain Institute of Management and Research
  • Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials: Vanderbilt University
  • 發展心理學:哲學觀與方法論 (Developmental Psychology: Philosophical Bases and Methodology): National Taiwan University
  • Sales Strategy: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok