• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


More to explore:

Popular Brand Management Courses and Certifications


  • K

    Kennesaw State University

    Six Sigma Tools for Improve and Control

    Skills you'll gain: Six Sigma Methodology, Process Improvement, Process Optimization, Correlation Analysis, Statistical Hypothesis Testing, Lean Six Sigma, Kaizen Methodology, Quality Improvement, Regression Analysis, Statistical Process Controls, Continuous Improvement Process, Process Capability, Project Management, Quality Management, Cost Benefit Analysis, Statistical Inference, Document Control

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Case Western Reserve University

    Designing Your Personal Weight Loss Plan

    Skills you'll gain: Nutrition and Diet, Meal Planning And Preparation, Nutrition Education, Goal Setting, Self-Discipline, Health And Wellness Coaching, Stress Management, Overcoming Obstacles, Smart Goals, Behavior Management, Exercise Science, Self-Awareness, Mindfulness

    4
    Rating, 4 out of 5 stars
    ·
    578 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IE Business School

    Understanding economic policymaking

    Skills you'll gain: Financial Policy, Economics, Economics, Policy, and Social Studies, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Supply And Demand, Financial Market, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • T

    The Hong Kong University of Science and Technology

    FinTech: Finance Industry Transformation and Regulation

    Skills you'll gain: FinTech, Financial Regulation, Business Continuity Planning, Compliance Management, Disaster Recovery, Financial Regulations, Operational Risk, Bank Regulations, Risk Management, Business Risk Management, Financial Industry Regulatory Authorities, Financial Services, Governance, IT Management, Information Assurance, Market Trend, Internal Controls, Emerging Technologies, Banking, Blockchain

    4.7
    Rating, 4.7 out of 5 stars
    ·
    974 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    AI Fundamentals for Non-Data Scientists

    Skills you'll gain: Generative AI, Big Data, Machine Learning Algorithms, Generative Adversarial Networks (GANs), Machine Learning, Customer Data Management, Autoencoders, Artificial Intelligence, Deep Learning, Model Evaluation, Algorithms, Process Optimization, Data Analysis, Artificial Neural Networks

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 3 Months

  • M

    Macquarie University

    Adapt your leadership style

    Skills you'll gain: Organizational Leadership, Team Leadership, Business Leadership, Leadership Development, Strategic Leadership, Leadership, Leadership and Management, Organizational Change, Adaptability, Staff Management, Empathy & Emotional Intelligence, Diversity and Inclusion, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Geneva

    Water Resources Management and Policy

    Skills you'll gain: Water Resources, Water Resource Management, Water Sustainability, Natural Resource Management, Environmental Laws, Environmental Policy, Governance, International Relations, Policy Analysis, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Mixed · Course · 1 - 3 Months

  • I

    IESE Business School

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Performance Improvement, Process Design, Process Analysis, Inventory Management, Process Management, Business Operations, Operational Analysis, Organizational Strategy, Operational Efficiency, Inventory Management System, Workflow Management, Strategic Decision-Making, Inventory Control, Capacity Management, Prioritization, Service Level, Resource Utilization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    McMaster University

    Hacking Exercise For Health. The surprising new science of fitness.

    Skills you'll gain: Exercise Science, Kinesiology, Productivity, Cardiology, Stress Management, Time Management, Adaptability, Human Musculoskeletal System, Nutrition and Diet, Physiology, Mental Health, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    819 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Washington

    Data Science at Scale

    Skills you'll gain: Feature Engineering, Unsupervised Learning, Data Ethics, Statistical Visualization, Data Storytelling, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Visualization Software, Databases, Statistical Machine Learning, Model Evaluation, Predictive Analytics, R Programming, Data Analysis, SQL, Predictive Modeling, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    923 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Project Management: Foundations and Initiation

    Skills you'll gain: Engineering Management, Stakeholder Analysis, Project Scoping, Team Leadership, Team Management, Project Management, Stakeholder Management, Resource Management, Risk Management, Project Management Life Cycle, Requirements Analysis, Agile Methodology, Waterfall Methodology, Communication, Business Communication

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    975 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Advanced Business Strategy

    Skills you'll gain: Business Strategy, Business Ethics, Corporate Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Management, Innovation, Global Marketing, Stakeholder Analysis, International Finance, Growth Strategies, Strategic Decision-Making, Market Dynamics, Product Lifecycle Management, Mergers & Acquisitions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

1…180181182…834

In summary, here are 10 of our most popular brand management courses

  • Six Sigma Tools for Improve and Control: Kennesaw State University
  • Designing Your Personal Weight Loss Plan: Case Western Reserve University
  • Understanding economic policymaking: IE Business School
  • FinTech: Finance Industry Transformation and Regulation: The Hong Kong University of Science and Technology
  • AI Fundamentals for Non-Data Scientists: University of Pennsylvania
  • Adapt your leadership style: Macquarie University
  • Water Resources Management and Policy: University of Geneva
  • Operations Management: IESE Business School
  • Hacking Exercise For Health. The surprising new science of fitness.: McMaster University
  • Data Science at Scale: University of Washington

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok