• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • D

    DeepLearning.AI

    Build Basic Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative Model Architectures, PyTorch (Machine Learning Library), Image Analysis, Deep Learning, Convolutional Neural Networks, Responsible AI, Artificial Neural Networks, Data Ethics, Unsupervised Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Career Foundations: A Toolkit to Build Your Future

    Skills you'll gain: Collaboration, Teamwork, Adaptability, Verbal Communication Skills, Critical Thinking, Communication, Creative Thinking, Emotional Intelligence, Resilience, Problem Solving, Analytical Skills, Innovation, Accountability, Motivational Skills, Team Motivation, Logical Reasoning, Organizational Skills, Decision Making, Human Resources, Time Management

    Beginner · Course · 1 - 3 Months

  • U

    Universidades Anáhuac

    Turismo sostenible: Principios básicos

    Skills you'll gain: Sustainable Development, Hospitality, Social Impact, Corporate Sustainability, Economic Development, Environment and Resource Management, Culture, Business Transformation, Innovation, World History, Governance, Data-Driven Decision-Making

    Beginner · Course · 1 - 3 Months

  • B

    Berklee

    El Músico Moderno

    Skills you'll gain: Music Theory, Music, Musical Composition, Peer Review, Music Performance, Media Production, Instrumental Music, Post-Production, Storytelling, Writing, Editing, Oral Expression, Creativity, File Management, System Configuration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    782 reviews

    Beginner · Specialization · 3 - 6 Months

  • R

    Rutgers the State University of New Jersey

    New Technologies for Business Leaders

    Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Augmented and Virtual Reality (AR/VR), Customer experience strategy (CX), Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Customer Retention, Business Relationship Management, FinTech, Blockchain, Innovation, Artificial Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    451 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IE Business School

    Investigación de mercados y comportamiento del consumidor

    Skills you'll gain: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Market Data, Target Market, Experimentation, Decision Making, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    749 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Keller Williams

    The Principles of Real Estate

    Skills you'll gain: Lead Generation, Real Estate, Real Estate Sales, Property and Real Estate, Customer Relationship Building, Database Management, Sales Process, Client Services, Sales Prospecting, Prioritization, Goal Setting, Market Data, Market Analysis, Calendar Management, Market Trend, Compensation Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    160 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google AR & VR

    VR and 360 Video Production

    Skills you'll gain: Virtual Reality, Post-Production, Photo/Video Production and Technology, Video Production, Augmented and Virtual Reality (AR/VR), Media Production, Virtual Environment, Editing, Cinematography

    4.7
    Rating, 4.7 out of 5 stars
    ·
    897 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Advanced Business Strategy

    Skills you'll gain: Business Strategy, Business Ethics, Corporate Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Management, Innovation, Global Marketing, Stakeholder Analysis, International Finance, Growth Strategies, Strategic Decision-Making, Market Dynamics, Product Lifecycle Management, Mergers & Acquisitions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Public Speaking with Canva

    Skills you'll gain: Canva (Software), Oral Expression, Public Speaking, Verbal Communication Skills, Communication, Multimedia

    4.6
    Rating, 4.6 out of 5 stars
    ·
    247 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Peking University

    More Chinese for Beginners

    Skills you'll gain: Oral Comprehension, English Language, Language Competency, Communication, Language Learning, Vocabulary, Grammar, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Michigan

    Leading Diverse Teams & Organizations

    Skills you'll gain: Diversity and Inclusion, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, People Management, Growth Mindedness, Diversity Awareness, Team Management, Team Leadership, Organizational Leadership, Leadership, Open Mindset, Social Justice, Leadership Studies, Empowerment, Personal Development, Self-Awareness, Human Resource Policies, Cognitive flexibility, Organizational Change, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    470 reviews

    Beginner · Course · 1 - 4 Weeks

1…203204205…500

In summary, here are 10 of our most popular social media marketing courses

  • Build Basic Generative Adversarial Networks (GANs): DeepLearning.AI
  • Career Foundations: A Toolkit to Build Your Future: The State University of New York
  • Turismo sostenible: Principios básicos: Universidades Anáhuac
  • El Músico Moderno: Berklee
  • New Technologies for Business Leaders: Rutgers the State University of New Jersey
  • Investigación de mercados y comportamiento del consumidor: IE Business School
  • The Principles of Real Estate: Keller Williams
  • VR and 360 Video Production: Google AR & VR
  • Advanced Business Strategy: University of Virginia
  • Public Speaking with Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok