Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Design, Collaborative Software, Design Software, Content Creation, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Payment Processing, Order Fulfillment, Order Processing, Product Knowledge, E-Commerce, Selling Techniques, Social Media, Marketing, Shipping and Receiving, Company, Product, and Service Knowledge, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Alex Genadinik
Skills you'll gain: Prompt Engineering, Overcoming Objections, Closing (Sales), Rapport Building, Business Ethics, Prompt Patterns, B2B Sales, Data Ethics, Multimodal Prompts, Price Negotiation, Vibe coding, Negotiation, ChatGPT, AI Personalization, Generative AI Agents, Content Performance Analysis, Video Production, Artificial Intelligence, Generative AI, Content Creation
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Storytelling, Creativity, Self-Awareness, Cultural Diversity, Personal Development, Media and Communications, Empathy, Collaboration, Constructive Feedback, Communication, Leadership
Beginner · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Art History, Ancient History, World History, Cultural Diversity, Anthropology, Sociology, Policy Analysis, Political Sciences, Economics, Governance
Mixed · Course · 1 - 3 Months

Skills you'll gain: Talent Pipelining, Talent Management, Employee Engagement, Employee Retention, Talent Acquisition, Human Resources, Human Resource Strategy, Talent Recruitment, Talent Sourcing, Workforce Development, People Development, Recruitment, Recruitment Strategies, HR Tech, Strategic Sourcing, Diversity and Inclusion, Analytics
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Organizational Leadership, Team Motivation, Team Leadership, Leadership, Strategic Leadership, Team Performance Management, Team Building, Drive Engagement, Storytelling, Coaching, Employee Coaching, Industrial and Organizational Psychology, Goal Setting, Collaboration, Safety Culture, Influencing, Empathy, Neurology
Build toward a degree
Beginner · Course · 1 - 3 Months

Emory University
Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Marketing Strategies, AI Personalization, AI Enablement, Customer Data Management, Customer experience improvement, Predictive Modeling
Intermediate · Course · 1 - 4 Weeks

University of California, Santa Cruz
Skills you'll gain: Cultural Diversity, World History, European History, Labor Law, Music History, Social Justice, Immigration Law, Art History, Socioeconomics, Economics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media, Social Media Management, Account Management, Business Planning, Customer Engagement, Target Audience
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Health Equity, Health Disparities, Public Health, Epidemiology, Social Determinants Of Health, Data Collection, Health Policy, Health Informatics, Data Analysis, Research, Surveys
Beginner · Course · 1 - 4 Weeks

Dartmouth College
Skills you'll gain: Storytelling, Oral Expression, Writing, Liberal Arts, Editing, Ethical Standards And Conduct, Research, Diversity Awareness, Social Studies, Social Justice, World History, Cultural Diversity, Culture, Creativity, Political Sciences, Advocacy, Public History
Beginner · Specialization · 3 - 6 Months