• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • U

    University of Colorado Boulder

    Essential Dashboarding & Storytelling Techniques

    Skills you'll gain: Dashboard, Tableau Software, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Visualization Software, Statistical Visualization, Histogram, Scatter Plots, Business Analytics, Marketing Analytics

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Créez du contenu de sensibilisation sur Facebook avec Canva

    Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Facebook, Digital Content, Social Media Campaigns, Social Media, Marketing Materials, Graphic and Visual Design, Design, Graphic Design, Content Marketing, Social Impact

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Sales Analysis with Claude

    Skills you'll gain: Sales Strategy, Sales Process, Anthropic Claude, Sales, Sales Development, Sales Pipelines, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Forecasting, Analysis, Market Trend

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Set Up a Clockify Workspace

    Skills you'll gain: Organizational Skills, Business Reporting, Timelines, Small Business Accounting, Accounting and Finance Software, User Accounts, Billing, Invoicing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • L

    Lund University

    Dispelling myths about sustainable consumption

    Skills you'll gain: Interactive Learning, Case Studies, Sustainable Development, Cultural Responsiveness, Sustainability Standards, Consumer Behaviour, Social Studies, Systems Thinking, Business Strategy, Environmental Policy, Economics

    Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Business Development To Grow Through Strategic Relationships

    Skills you'll gain: Business Development, Strategic Partnership, Negotiation, New Business Development, Relationship Building, Business Relationship Management, Professional Networking, Business Strategies, Sales Prospecting, Business Communication

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    GoHighLevel for Beginners: Voice AI Automated Appointments

    Skills you'll gain: Outbound Calls, Telephone Skills, Operational Efficiency, AI Workflows, Customer experience improvement, Workflow Management, Productivity Software, AI Enablement, Customer Service, Automation, Systems Integration

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Analyze Users & Optimize Product Retention

    Skills you'll gain: Data Storytelling, Customer Analysis, Customer Retention, Marketing Analytics, Customer Insights, Strategic Decision-Making, Product Strategy, Data Analysis, Product Management, Data-Driven Decision-Making, Advanced Analytics, Unsupervised Learning, Technical Documentation, Performance Measurement, Machine Learning Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Legal Ethics and Practicality

    Skills you'll gain: Legal Technology, Legal Strategy, Regulation and Legal Compliance, Responsible AI, Ethical Standards And Conduct, AI Enablement, Artificial Intelligence, Innovation, Risk Management

    Beginner · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Engineering Project Management Part 1

    Skills you'll gain: Engineering Management, Project Risk Management, Innovation, Risk Management, Project Management, Project Design, Project Management Life Cycle, Cost Management, Creativity, Planning, Organizational Structure, Project Planning, Creative Thinking, Budgeting, Work Breakdown Structure, Leadership and Management, Organizational Strategy, Agile Methodology, Resource Allocation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    معرفة اهتمامات الجمهور عبر رؤى الجمهور على فيسبوك

    Skills you'll gain: Facebook, Content Performance Analysis, Drive Engagement, Social Media, Social Media Marketing, Target Audience, Instagram, Customer Insights, Advertising, Web Analytics, Social Work

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Creating Service Innovation Culture in Public Sector

    Skills you'll gain: Service Improvement, Innovation, Continuous Improvement Process, Change Management, Organizational Change, Service Design, Customer experience improvement, Public Administration, Organizational Strategy, Policty Analysis, Research, and Development, Case Studies, Strategic Thinking, Technology Strategies, Leadership

    Beginner · Course · 1 - 4 Weeks

1…351352353…425

In summary, here are 10 of our most popular marketing strategy courses

  • Essential Dashboarding & Storytelling Techniques: University of Colorado Boulder
  • Créez du contenu de sensibilisation sur Facebook avec Canva: Coursera
  • Sales Analysis with Claude : Coursera
  • Set Up a Clockify Workspace: Coursera
  • Dispelling myths about sustainable consumption : Lund University
  • Business Development To Grow Through Strategic Relationships: Alex Genadinik
  • GoHighLevel for Beginners: Voice AI Automated Appointments : Coursera
  • Analyze Users & Optimize Product Retention: Coursera
  • GenAI for Legal Ethics and Practicality: Coursera
  • Engineering Project Management Part 1: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok