• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Copy.AI for Beginners: Generate texts for various use cases

    Skills you'll gain: Prompt Engineering, Workflow Management, Generative AI, Organizational Skills, AI Workflows, Content Creation, Brand Management

    Beginner · Guided Project · Less Than 2 Hours

  • B

    BCG

    Digitale Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Design Thinking, Technology Strategies, Business Process Reengineering, Data Strategy, Growth Strategies, Business Strategies, Market Dynamics, Innovation, Emerging Technologies, Competitive Analysis, Leadership, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Glasgow

    Strategic Business Leadership

    Skills you'll gain: Strategic Leadership, Business Transformation, Digital Transformation, Business Leadership, Innovation, Market Research, Cross-Functional Collaboration, Organizational Leadership, Leadership Development, Business Strategy, Leadership, Strategic Decision-Making, Organizational Strategy, Business Planning, Leadership and Management, Competitive Analysis, Corporate Strategy, Business Modeling, Business Management, Organizational Change

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Intermediate · Specialization · 1 - 3 Months

  • U

    UBITS

    El arte de emprender: de la idea al éxito

    Skills you'll gain: Business Strategy, Talent Management, Business Leadership, Leadership, Entrepreneurship, Organizational Strategy, Business Management, Business, Technology Strategies, Social Impact, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea un Mood Board con Canva

    Skills you'll gain: Canva (Software), Storyboarding, Color Theory, Graphic Design, Graphic and Visual Design, Organizational Skills, Design, Storytelling, Marketing

    Intermediate · Guided Project · Less Than 2 Hours

  • S

    Skillshare

    Figma Pro Pt. 2: Interactions, Prototyping & UI Motion

    Skills you'll gain: Figma (Design Software), UI Components, Prototyping, Interaction Design, User Experience, Motion Graphics, Mockups, Usability, Responsive Web Design, Animations, User Interface (UI) Design, Style Guides, Layout Design

    Intermediate · Course · 1 - 3 Months

  • H

    Harvard Business Review

    Communicate with Polish

    Skills you'll gain: Presentations, Data Storytelling, Verbal Communication Skills, Public Speaking, Communication, Concision, Business Writing, Grammar, Storytelling, Organizational Skills

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Organizational Templates in Trello

    Skills you'll gain: Organizational Skills, Project Management Software, Workflow Management, Collaborative Software, Dashboard, Team Management, Project Management, User Accounts, Information Architecture

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    The Circular Economy

    Skills you'll gain: Sustainable Business, Organizational Leadership, Sustainable Design, Corporate Sustainability, Business Transformation, Performance Measurement, Waste Minimization, Business Modeling, Innovation, Product Lifecycle Management, Resource Management, Key Performance Indicators (KPIs), Packaging and Labeling, Environmental Issue, Case Studies

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Creo Incubator

    Leadership 101:Communication,Conflict resolution&Negotiation

    Skills you'll gain: Conflict Management, Active Listening, Creative Problem-Solving, Negotiation, Interpersonal Communications, Leadership, Communication Strategies, Stakeholder Management, Communication, Business Communication, Stakeholder Analysis, Team Leadership, Strategic Communication, Cultural Sensitivity, Stakeholder Communications, Collaboration, Business Leadership, Organizational Leadership, Leadership Development, Cross-Functional Team Leadership

    Beginner · Specialization · 1 - 3 Months

  • A

    Alex Genadinik

    10 Passive Income Businesses For 2026 To Start Today

    Skills you'll gain: E-Commerce, Entrepreneurship, Blogs, Content Creation, Digital Content, Digital Publishing, Web Content, Pay Per Click Advertising, Video Production, Lead Generation, Marketing Channel, Email Marketing, Business Strategies, Search Engine Optimization, Advertising, Brand Strategy

    Mixed · Course · 1 - 3 Months

  • É

    École Polytechnique

    Digital Business - Capstone project

    Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Development, Market Analysis, Business Strategy, Case Studies, Strategic Decision-Making, Business Consulting, Innovation, Telecommunications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

1…380381382…501

In summary, here are 10 of our most popular social media marketing courses

  • Copy.AI for Beginners: Generate texts for various use cases: Coursera
  • Digitale Transformation: BCG
  • Strategic Business Leadership: University of Glasgow
  • El arte de emprender: de la idea al éxito: UBITS
  • Crea un Mood Board con Canva: Coursera
  • Figma Pro Pt. 2: Interactions, Prototyping & UI Motion: Skillshare
  • Communicate with Polish: Harvard Business Review
  • Create Organizational Templates in Trello: Coursera
  • The Circular Economy: University of Colorado Boulder
  • Leadership 101:Communication,Conflict resolution&Negotiation: Creo Incubator

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok