• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • G

    Google

    Always Remember the Stakeholder

    Skills you'll gain: Team Building, Team Management, Stakeholder Analysis, Internal Communications

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Figma UI UX Design Essentials Pt.3: Prototypes & Handoff

    Skills you'll gain: Figma (Design Software), Animations, Responsive Web Design, Prototyping, UI Components, Interaction Design, Mockups, User Experience Design, User Interface (UI) Design, User Flows, Collaborative Software

    Mixed · Course · 1 - 3 Months

  • L

    Liberty Mutual Insurance

    Professional Skills for Insurance Sales Success

    Skills you'll gain: Insurance Sales, Productivity, Verbal Communication Skills, Storytelling, Sales Presentation, Communication, Goal Setting, Interpersonal Communications, Smart Goals, Prioritization, Communication Strategies, Selling Techniques, Relationship Management, Non-Verbal Communication, Active Listening, Sales, Rapport Building, Insurance, Ethical Standards And Conduct

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • B

    Banco Interamericano de Desarrollo

    Sustainable Infrastructure

    Skills you'll gain: Sustainable Development, Project Finance, Civil Engineering, Sustainable Design, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Economic Development, Sustainable Engineering, Social Impact, Environment, Construction, Environmental Issue, Climate Change Adaptation, Private Equity, Project Management, Capital Markets, Innovation, Loans, Financial Market, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    21 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Colorado Boulder

    Advanced Strategies for Sustainable Business

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Performance Measurement, Strategic Partnership, Sustainability Standards, Business Strategies, Business Leadership, Organizational Strategy, Business Ethics, Goal Setting, Key Performance Indicators (KPIs), Human Capital, Stakeholder Engagement, Brand Management, Employee Engagement, Systems Thinking, Supply Chain Management, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Security Foundations, Threats, and Network Protection

    Skills you'll gain: Cryptography, Cybersecurity, Network Security, Threat Modeling, Encryption, Identity and Access Management, Information Systems Security, Threat Detection, Firewall, Infrastructure Security, Security Controls, Security Strategy, Authorization (Computing), Authentications, Security Awareness, Risk Management Framework

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Sustainable Business Practices

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Stakeholder Engagement, Sustainability Reporting, Environmental Social And Corporate Governance (ESG), Supply Management, Sustainability Standards, Procurement, Business Operations, Strategic Communication, Communication Strategies, Water Sustainability, Employee Engagement, Operational Efficiency, Supply Chain Management, Resource Utilization, Innovation, Waste Minimization, Systems Thinking, Culture

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • X

    Xbox

    Designing with GenAI and Capstone Project

    Skills you'll gain: Peer Review, Adobe Firefly, Game Design, Generative AI, Adobe Creative Cloud, Graphic Design, Responsible AI, Adobe Photoshop, Design, Design Research, User Experience Design, Oral Expression, Prompt Engineering, Creativity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    R Programming and Tidyverse Capstone Project

    Skills you'll gain: R Programming, Rmarkdown, Tidyverse (R Package), Ggplot2, Data Import/Export, Data Visualization, Data Analysis, Data Visualization Software, Data Science, Data Manipulation, Data Storytelling, Statistical Analysis, Data Cleansing, Data Integration, Data Transformation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Estratégicos empresariales: Proyecto final

    Skills you'll gain: Business Planning, Organizational Structure, Business Strategies, Market Analysis, Quality Management, Business, Business Management, Market Research, Entrepreneurship, Financial Planning, Marketing, Product Strategy, Marketing Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • G

    Goldman Sachs

    Fundamentos de la Negociación con Goldman Sachs 10,000 Women

    Skills you'll gain: Negotiation, Rapport Building, Active Listening, Influencing, Relationship Building, Business Communication, Conflict Management, Goal Setting, Communication, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Project Management: Acronyms to Trello Tasks

    Skills you'll gain: Project Management Software, Workflow Management, Project Coordination, Project Management, Organizational Skills, Marketing Operations, Timelines, Verbal Communication Skills, Communication, Vocabulary

    Beginner · Course · 1 - 4 Weeks

1…381382383…501

In summary, here are 10 of our most popular social media marketing courses

  • Always Remember the Stakeholder: Google
  • Figma UI UX Design Essentials Pt.3: Prototypes & Handoff: Skillshare
  • Professional Skills for Insurance Sales Success: Liberty Mutual Insurance
  • Sustainable Infrastructure: Banco Interamericano de Desarrollo
  • Advanced Strategies for Sustainable Business: University of Colorado Boulder
  • Security Foundations, Threats, and Network Protection: Packt
  • Sustainable Business Practices: University of Colorado Boulder
  • Designing with GenAI and Capstone Project: Xbox
  • R Programming and Tidyverse Capstone Project: University of Colorado Boulder
  • Estratégicos empresariales: Proyecto final : Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok