• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • T

    The Hong Kong University of Science and Technology

    English for Effective Business Speaking

    Skills you'll gain: Sales Presentation, Interviewing Skills, Oral Expression, English Language, Business Communication, Presentations, Business Correspondence, Verbal Communication Skills, Business Writing, Grammar, Persuasive Communication, Public Speaking, Target Audience, Vocabulary, Professionalism, Communication Strategies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    705 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Old Norse Mythology in the Sources

    Skills you'll gain: Ancient History, World History, Research, European History, Storytelling, Culture, Language Interpretation, Translation, and Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    370 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Rochester

    Confronting The Big Questions: Highlights of Modern Astronomy

    Skills you'll gain: Physics, Physical Science, Biology, Environment, General Science and Research, Scientific Methods, Scientific Visualization, Systems Of Measurement, Chemistry

    4.6
    Rating, 4.6 out of 5 stars
    ·
    500 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Toronto

    Bioinformatic Methods II

    Skills you'll gain: Bioinformatics, Molecular Biology, Biostatistics, Biotechnology, Informatics, Network Analysis, Data Analysis, Cell Biology, Data Visualization Software, Data Processing, Structural Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    487 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Columbia University

    Computational Methods in Pricing and Model Calibration

    Skills you'll gain: Regression Analysis, Actuarial Science, Derivatives, Financial Market, Statistical Methods, Market Data, Financial Modeling, Securities (Finance), Risk Modeling, Financial Systems, Mathematical Modeling, Numerical Analysis, Applied Mathematics, Python Programming, Process Optimization, Probability Distribution, Algorithms, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Introducción a la calidad

    Skills you'll gain: ISO 9000 Series, Quality Management Systems, Operations Management, Product Quality (QA/QC), Continuous Improvement Process, Kaizen Methodology, Quality Improvement, Operational Efficiency, Process Improvement, Lean Methodologies, Corporate Sustainability, Waste Minimization, Inventory Control, Kanban Principles, Resource Utilization, Productivity Software

    4.7
    Rating, 4.7 out of 5 stars
    ·
    721 reviews

    Mixed · Course · 1 - 3 Months

  • D

    DeepLearning.AI

    Build Better Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative AI, Generative Model Architectures, PyTorch (Machine Learning Library), Model Evaluation, Responsible AI, Data Ethics, Machine Learning, Image Quality, Unsupervised Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    685 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Rochester

    Introduction to Translational Science

    Skills you'll gain: Clinical Research, Clinical Trials, Medical Science and Research, Drug Development, Pharmaceuticals, Health Policy, Research, Public Health and Disease Prevention, Public Health, Research Design, Community Health, Research Methodologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    120 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Emerging Trends & Technologies in the Virtual K-12 Classroom

    Skills you'll gain: Education Software and Technology, Learning Management Systems, Collaborative Software, Digital pedagogy, Teaching, Augmented Reality, Game Design, Virtual Environment, Emerging Technologies, Information Privacy, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    667 reviews

    Mixed · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Strategic Thinking

    Skills you'll gain: Strategic Thinking, Strategic Decision-Making, Systems Thinking, Strategic Planning, Business Strategy, Complex Problem Solving, Decision Making, Contingency Planning, Analysis, Trend Analysis, Case Studies, Strategic Prioritization, Competitive Analysis, Data-Driven Decision-Making, Market Intelligence, Performance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    106 reviews

    Mixed · Course · 1 - 3 Months

  • T

    The University of Edinburgh

    Philosophy, Science and Religion: Religion and Science

    Skills you'll gain: Discussion Facilitation, Culture, Research, Diversity Awareness, Science and Research, Systems Thinking, Anthropology, Biology, Physical Science, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    207 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Brand Management, Marketing, Global Marketing, Digital Media Strategy, Market Dynamics, Advertising, E-Commerce, Cultural Sensitivity, Cultural Diversity, Social Sciences, Sociology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research analysis
1…118119120…376

In summary, here are 10 of our most popular market research courses

  • English for Effective Business Speaking: The Hong Kong University of Science and Technology
  • Old Norse Mythology in the Sources: University of Colorado Boulder
  • Confronting The Big Questions: Highlights of Modern Astronomy: University of Rochester
  • Bioinformatic Methods II: University of Toronto
  • Computational Methods in Pricing and Model Calibration: Columbia University
  • Introducción a la calidad: Universidad Nacional Autónoma de México
  • Build Better Generative Adversarial Networks (GANs): DeepLearning.AI
  • Introduction to Translational Science: University of Rochester
  • Emerging Trends & Technologies in the Virtual K-12 Classroom: University of California, Irvine
  • Strategic Thinking: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok