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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • N

    Nanjing University

    用Python玩转数据 Data Processing Using Python

    Skills you'll gain: Data Mining, Data Analysis, Case Studies, Statistical Analysis, Financial Data, Data Presentation, Data Processing, User Interface (UI), Object Oriented Programming (OOP), Data Capture, Pandas (Python Package), NumPy, Python Programming, Data Manipulation, Scripting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • A

    Akamai Technologies, Inc.

    Akamai Customer Consulting and Support

    Skills you'll gain: Endpoint Security, Database Systems, Computer Security Incident Management, Security Management, Operating System Administration, Routing Protocols, Database Design, Application Development, Network Architecture, Unix, Linux Commands, TCP/IP, Database Theory, Web Design and Development, Cascading Style Sheets (CSS), Web Development, Data Structures, Python Programming, Data Analysis, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    359 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • I

    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Organizational Leadership, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Market Share, Case Studies, Financial Statements, Marketing, Consumer Behaviour, Decision Making, Team Leadership, Balance Sheet, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    156 reviews

    Mixed · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Introduction to Information Technology and AWS Cloud

    Skills you'll gain: Amazon Web Services, Web Applications, Amazon Elastic Compute Cloud, Information Technology, Cloud Computing, Public Cloud, IT Infrastructure, Amazon S3, General Networking, Network Security, Web Servers, Operating Systems, Servers, Data Centers, Hypertext Markup Language (HTML), Computer Hardware, Javascript, Data Analysis, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    517 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

    Skills you'll gain: Value Propositions, Business Modeling, Presentations, Customer Analysis, Innovation, Customer Relationship Management, Entrepreneurship, Marketing Channel, Business Strategy, Strategic Partnership, Cost Management, Revenue Management, Resource Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    697 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Data Visualization in Excel

    Skills you'll gain: Pivot Tables And Charts, Data Storytelling, Data Visualization Software, Data Visualization, Interactive Data Visualization, Spreadsheet Software, Dashboard, Microsoft Excel, Excel Macros, Infographics, Excel Formulas, Data Analysis, Forecasting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IBM

    NoSQL, Big Data, and Spark Foundations

    Skills you'll gain: NoSQL, Apache Spark, Apache Hadoop, MongoDB, PySpark, Extract, Transform, Load, Apache Hive, Databases, Apache Cassandra, Big Data, Machine Learning, Applied Machine Learning, Generative AI, Machine Learning Algorithms, IBM Cloud, Data Pipelines, Model Evaluation, Kubernetes, Supervised Learning, Distributed Computing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    832 reviews

    Beginner · Specialization · 3 - 6 Months

  • J

    Johns Hopkins University

    Algorithms for DNA Sequencing

    Skills you'll gain: Bioinformatics, Molecular Biology, Computational Thinking, Data Structures, Python Programming, Data Analysis, Algorithms, Life Sciences

    4.7
    Rating, 4.7 out of 5 stars
    ·
    932 reviews

    Mixed · Course · 1 - 4 Weeks

  • G

    Google

    Decisions, Decisions: Dashboards and Reports

    Skills you'll gain: Dashboard, Business Intelligence, Tableau Software, Interactive Data Visualization, Business Reporting, Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Stakeholder Communications, Performance Tuning, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Advanced · Course · 1 - 3 Months

  • U

    University of California San Diego

    Big Data Integration and Processing

    Skills you'll gain: Apache Spark, Apache Hadoop, Data Integration, Big Data, Data Pipelines, Data Processing, Data Management, NoSQL, Analytics, Splunk, Database Systems, MongoDB, Pandas (Python Package), SQL, PostgreSQL

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2.4K reviews

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Patient Safety

    Skills you'll gain: Patient Safety, Design Thinking, Change Management, Institutional Review Board (IRB), Leadership, Performance Measurement, Systems Thinking, Healthcare Project Management, Solution Design, Health Systems, Data Analysis, Corrective and Preventive Action (CAPA), Value-Based Care, Continuous Quality Improvement (CQI), Quality Improvement, Risk Management, Data Analysis Software, Project Planning, Safety Standards, Patient-centered Care

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • J

    Johns Hopkins University

    Regression Models

    Skills you'll gain: Regression Analysis, Statistical Analysis, Statistical Modeling, Logistic Regression, Data Analysis, Model Evaluation, Probability & Statistics, Statistical Inference

    4.4
    Rating, 4.4 out of 5 stars
    ·
    3.4K reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • 用Python玩转数据 Data Processing Using Python: Nanjing University
  • Akamai Customer Consulting and Support: Akamai Technologies, Inc.
  • Analysis of Business Problems: IESE Business School
  • Introduction to Information Technology and AWS Cloud: Amazon Web Services
  • Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course): Kennesaw State University
  • Data Visualization in Excel: Macquarie University
  • NoSQL, Big Data, and Spark Foundations: IBM
  • Algorithms for DNA Sequencing: Johns Hopkins University
  • Decisions, Decisions: Dashboards and Reports: Google
  • Big Data Integration and Processing: University of California San Diego

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Market (economics) (28)
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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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