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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Navigating Generative AI: A CEO Playbook

    Skills you'll gain: Responsible AI, Workforce Development, Strategic Leadership, Operational Efficiency, Technology Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    96 reviews

    Mixed · Course · 1 - 4 Weeks

  • S

    SkillUp

    Generative AI: Supercharge Your Product Management Career

    Skills you'll gain: AI Product Strategy, Google Gemini, Product Lifecycle Management, Generative AI, Product Management, LLM Application, Artificial Intelligence, Customer experience improvement, Responsible AI, Data Ethics, Prompt Engineering, Microsoft Copilot, Organizational Effectiveness

    4.6
    Rating, 4.6 out of 5 stars
    ·
    169 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    AI Business School

    AI for Sales

    Skills you'll gain: Agentic Workflows, Sales Enablement, Generative AI, Agentic systems, Productivity, Generative AI Agents, Tool Calling, No-Code Development, AI Enablement, Responsible AI, Sales Strategy, Sales Management, Risk Management, Sales Process, Automation, Application Development, Artificial Intelligence, Digital Transformation, Innovation, Operational Efficiency

    4.5
    Rating, 4.5 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Copenhagen Business School

    Business Models For Sustainability

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Stakeholder Engagement, Sustainable Development, Business Modeling, Innovation, Environmental Social And Corporate Governance (ESG), Marketing Communications, Business Strategies, Case Studies, Systems Thinking, Strategic Partnership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introduction to Cost Accounting

    Skills you'll gain: Management Accounting, Cost Accounting, Operational Performance Management, Performance Management, Accounting, Cost Estimation, Cost Control, Product Knowledge, Product Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    206 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Supply Chain & Operations

    Skills you'll gain: Process Mapping, Operations Management, Process Analysis, Process Improvement, Revenue Management, Business Modeling, Supply Chain, Supply Chain Management, Business Process, Organizational Structure, Supply Chain Planning, Business Operations, Project Design, Lean Six Sigma, Lean Methodologies, Strategic Thinking, Materials Management, Business Strategy, Business Strategies, Strategic Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Beginner · Specialization · 3 - 6 Months

  • S

    Starweaver

    Complete Executive Leadership

    Skills you'll gain: Active Listening, Responsible AI, Non-Verbal Communication, Business Writing, Concision, Social Skills, Writing, Cultural Sensitivity, Persuasive Communication, Organizational Change, Interpersonal Communications, Stakeholder Engagement, Google Gemini, Anthropic Claude, Generative AI, Change Management, Communication, Strategic Communication, Marketing Communications, Strategic Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    36 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • U

    Unilever

    Campaign Performance Reporting, Visualization, & Improvement

    Skills you'll gain: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Market Analysis, Advertising Campaigns, Marketing Strategies, Performance Reporting, Return On Investment, Performance Measurement, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Cross-Channel Marketing, Data Access, Data Quality

    4.6
    Rating, 4.6 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    The GRC Approach to Managing Cybersecurity

    Skills you'll gain: Cyber Governance, Cyber Security Policies, Cyber Security Strategy, Security Management, Cyber Risk, Cybersecurity, Risk Management Framework, Continuous Monitoring, Security Controls, Enterprise Security, Information Privacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    366 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of London

    Fundamentals of International Business

    Skills you'll gain: Business Ethics, Social Sciences, International Relations, Business Management, Business, Political Sciences, Corporate Sustainability, Business Strategy, Cultural Diversity, Economics, Social Impact

    4.6
    Rating, 4.6 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IBM

    GenAI for Execs & Business Leaders: Formulate Your Use Case

    Skills you'll gain: Prompt Engineering, AI Product Strategy, Generative AI, Risk Analysis, Risk Mitigation, Strategic Thinking, IBM Cloud, AI Enablement, Brainstorming, LLM Application, New Business Development, Business Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    132 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Search and Display Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Web Analytics and SEO, Performance marketing, Automation, A/B Testing, Consumer Behaviour

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Navigating Generative AI: A CEO Playbook: Coursera
  • Generative AI: Supercharge Your Product Management Career: SkillUp
  • AI for Sales: AI Business School
  • Business Models For Sustainability: Copenhagen Business School
  • Introduction to Cost Accounting: Coursera
  • Supply Chain & Operations: Fundação Instituto de Administração
  • Complete Executive Leadership: Starweaver
  • Campaign Performance Reporting, Visualization, & Improvement: Unilever
  • The GRC Approach to Managing Cybersecurity: Kennesaw State University
  • Fundamentals of International Business: University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

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Professional Certificates

  • Google AI Certificate
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  • Google Data Analytics Certificate
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  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
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  • Intuit Academy Bookkeeping Certificate

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