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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • U

    Universidad de los Andes

    Analytics en las organizaciones

    Skills you'll gain: Business Analytics, Data Strategy, Process Analysis, Analytics, Organizational Effectiveness, Data-Driven Decision-Making, Data Governance, Data Analysis, Analytical Skills, Business Analysis, Organizational Strategy, Performance Improvement, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    59 reviews

    Beginner · Course · 1 - 3 Months

  • L

    London Business School

    Introduction to Digital Transformation: Change & Disruption

    Skills you'll gain: Digital Transformation, Business Transformation, Organizational Change, Technology Strategies, Change Management, Innovation, Thought Leadership, Business Strategy, Business Technologies, Emerging Technologies, Business Modeling, Operational Efficiency, Business Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create social media content with Prezi

    Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Facebook, Content Marketing, LinkedIn, Digital Marketing, Graphic Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    43 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Strategic Public Relations Planning

    Skills you'll gain: Target Audience, Public Relations, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Persuasive Communication, Marketing Effectiveness, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Content Strategy, AI Enablement, Stakeholder Analysis, Technology Strategies, Teamwork, Ethical Standards And Conduct

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Réussir une négociation : Stratégies et compétences clés

    Skills you'll gain: Contract Negotiation, Negotiation, Conflict Management, Communication, Relationship Building, Arbitration, Mediation, Decision Making, Planning, Cultural Sensitivity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Google Analytics: Reports & Traffic Analysis

    Skills you'll gain: Google Analytics, Marketing Effectiveness, Smart Goals, Web Analytics and SEO, Advertising Campaigns, Google Ads, Adobe Analytics, Web Analytics, Marketing Analytics, Goal Setting, Search Engine Optimization, Marketing Strategies, Customer Insights, Campaign Management, Performance Reporting, Target Audience, Business Reporting, Key Performance Indicators (KPIs), Performance Analysis, Data-Driven Decision-Making

    Beginner · Specialization · 3 - 6 Months

  • P

    Politecnico di Milano

    Project Management: Beyond planning and control

    Skills you'll gain: Organizational Structure, People Management, Project Management, Innovation, Team Management, Project Design, Project Coordination, Agile Project Management, Business Priorities, Business Process Management, Conflict Management, Change Management, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Pensamiento de diseño para la innovación

    Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Storytelling, Human Centered Design, Strategic Thinking, Data Visualization, Growth Mindedness, Test Tools, Entrepreneurship, Case Studies, Business Modeling, Peer Review

    4.8
    Rating, 4.8 out of 5 stars
    ·
    112 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Organizational Concepts and Language

    Skills you'll gain: Business Analytics, Business Analysis, Business Strategy, Accounting, Organizational Structure, Organizational Strategy, Strategic Communication, Business Communication, Marketing, Financial Accounting, Marketing Strategies, Innovation, Product Lifecycle Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Clean and analyze social media usage data with Python

    Skills you'll gain: Data Visualization, Matplotlib, Marketing Analytics, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Text Mining, Trend Analysis, Data Analysis, Data Wrangling, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter

    4
    Rating, 4 out of 5 stars
    ·
    39 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidad de Palermo

    Introduction to Tourism and Hospitality

    Skills you'll gain: Hospitality, Climate Change Adaptation, Market Dynamics, Digital Transformation, Hotels and Accommodations, Sustainable Development, Travel Arrangements, Food Services, Economic Development, Socioeconomics, Environmental Resource Management, Cultural Diversity, Culture, Consumer Behaviour, Supply And Demand

    4.4
    Rating, 4.4 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Analytics en las organizaciones: Universidad de los Andes
  • Introduction to Digital Transformation: Change & Disruption: London Business School
  • Create social media content with Prezi : Coursera
  • Strategic Public Relations Planning: Starweaver
  • Réussir une négociation : Stratégies et compétences clés: University of Michigan
  • Google Analytics: Reports & Traffic Analysis: Coursera
  • Project Management: Beyond planning and control: Politecnico di Milano
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Pensamiento de diseño para la innovación: University of Virginia
  • Organizational Concepts and Language: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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