Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Duke University
Skills you'll gain: Debugging, Algorithms, Problem Solving, Data Processing, Python Programming, Software Development, Data Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Technical Sales, Sales Presentation, Solution Selling, B2B Sales, Consultative Approaches, Customer Relationship Building, Sales Process, Return On Investment, Stakeholder Engagement, Value Propositions, Customer Analysis
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica del Perú
Skills you'll gain: Hospitality and Food Services, Food and Beverage, Restaurant Management, Resource Management, Market Analysis, Market Opportunities, Business Modeling, Entrepreneurship, Innovation, Cost Management, Operational Efficiency
Beginner · Course · 1 - 4 Weeks
Kennesaw State University
Skills you'll gain: Customer Retention, Trustworthiness, Social Impact, Expectation Management, Corporate Sustainability, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Sustainable Development, Human Resource Strategy, Customer Relationship Building, Consultative Approaches, Diversity Marketing, Customer Analysis, Value Propositions, Business Ethics, Business Strategy, Business, Marketing
Beginner · Specialization · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Responsible AI, Automation, Artificial Intelligence, Cloud Infrastructure, Infrastructure As A Service (IaaS)
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Tel Aviv University
Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis
Mixed · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: English Language, Marketing Materials, Business Planning, Management Reporting, Business Writing, Marketing Planning, Business Correspondence, Project Documentation, Financial Analysis, Budgeting, Business Communication, Presentations, Business Reporting
Intermediate · Course · 1 - 3 Months

Knowledge Accelerators
Skills you'll gain: Data Presentation, Pivot Tables And Charts, Data Entry, Data Processing, Data Science, Organizational Skills, Business Analytics, Data Management, Business Intelligence, Microsoft 365, Productivity Software, Record Keeping, Customer Data Management, Productivity, Financial Analysis, Marketing Planning, Project Management, Event Planning
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Image Analysis, Computer Vision, Artificial Intelligence, Microsoft Azure, Data Capture, Model Deployment, Text Mining, Application Programming Interface (API), Classification Algorithms, Document Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Internet Of Things, Automation, Data Management, Control Systems, Hardware Architecture, Manufacturing Processes, Manufacturing and Production, Network Protocols, Systems Integration, Information Systems Security, Communication Systems, Systems Design, Analytics, Real Time Data
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: AI Personalization, Personalized Service, Customer experience improvement, Marketing Psychology, ChatGPT, Business-To-Consumer, Customer Engagement, Consumer Behaviour, Customer Service, Artificial Intelligence, Automation, Marketing, Responsible AI, Marketing Analytics, Algorithms, Content Management
Intermediate · Course · 1 - 3 Months