• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    University of Maryland, College Park

    Developing Innovative Ideas for Product Leaders

    Skills you'll gain: New Product Development, Innovation, Market Opportunities, Ideation, Entrepreneurship, Product Management, Corporate Strategy, Customer Analysis, Competitive Analysis, Market Analysis, Initiative and Leadership, Target Market, Business Strategy, Value Propositions

    4.4
    Rating, 4.4 out of 5 stars
    ·
    233 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Copenhagen Business School

    Strategic Management - Capstone Project

    Skills you'll gain: Case Studies, Plan Execution, Peer Review, Innovation, Business Planning, Business Strategy, Competitive Analysis, Business Analysis, Strategic Thinking, Constructive Feedback, Strategic Decision-Making, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    383 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Codio

    Intro to Operating Systems 1: Virtualization

    Skills you'll gain: OS Process Management, Operating Systems, C (Programming Language), System Programming, Virtualization, Virtual Machines, Application Programming Interface (API)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    183 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    (Giving Helpful Feedback) إعطاء الملاحظات المفيدة

    Skills you'll gain: Constructive Feedback, Recognizing Others, Management Training And Development, Motivational Skills, Performance Review, Cooperation, Employee Performance Management, Employee Coaching, Creativity, Emotional Intelligence, Interpersonal Communications, Positivity, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    407 reviews

    Beginner · Course · 1 - 3 Months

  • É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier I

    Skills you'll gain: Real Estate, Property and Real Estate, Feasibility Studies, Commercial Real Estate, Financial Analysis, Capital Budgeting, Market Dynamics, Finance, Real Estate Transactions, Return On Investment, Financial Modeling, Investments, Economics, Business Valuation, Price Negotiation, Market Analysis, Property Management, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    265 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Florida

    The Meat We Eat

    Skills you'll gain: Food and Beverage, Food Quality Assurance And Control, Cooking, Food Safety and Sanitation, Sustainability Standards, Nutrition and Diet, Manufacturing and Production, Environment and Resource Management, Manufacturing Processes, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    210 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Electric Vehicle Systems and Technologies

    Skills you'll gain: Power Electronics, Thermal Management, Electrical Safety, Electrical Power, Building Codes, Electronic Systems, Electrical Systems, Electronic Components, Energy and Utilities, HVAC, Basic Electrical Systems, Electric Power Systems, Maintenance, Repair, and Facility Services, Safety Standards, Sustainable Technologies, Environmental Issue, Environment and Resource Management, Environmental Regulations, Environmental Engineering and Restoration, Geospatial Information and Technology

    4.3
    Rating, 4.3 out of 5 stars
    ·
    267 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Create Training Videos with Powtoon

    Skills you'll gain: Animations, Editing, Writing and Editing, Content Creation, Video Editing, Video Production, Training and Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    319 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Creating Database Tables with SQL

    Skills you'll gain: Relational Databases, Database Design, Database Development, SQL, Database Management, Databases, Data Integrity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    324 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • B

    Board Infinity

    .Net Full Stack Foundation

    Skills you'll gain: Application Development, Program Development, Development Environment, Microsoft Visual Studio, Software Design Patterns

    4.1
    Rating, 4.1 out of 5 stars
    ·
    289 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Foundations of Business Strategy and Research

    Skills you'll gain: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Business Risk Management, Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Risk Management, Team Performance Management, Competitive Analysis, Business Strategy, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    209 reviews

    Intermediate · Specialization · 3 - 6 Months

  • S

    SkillUp

    Product Management: Developing and Delivering a New Product

    Skills you'll gain: New Product Development, Product Management, Product Development, Product Lifecycle Management, Usability Testing, Product Planning, Project Management Life Cycle, Product Roadmaps, Stakeholder Management, Competitive Analysis, Product Testing, Product Requirements, Commercialization, User Acceptance Testing (UAT), Stakeholder Analysis, Market Analysis, Team Building, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    148 reviews

    Beginner · Course · 1 - 3 Months

1…282283284…834

In summary, here are 10 of our most popular brand management courses

  • Developing Innovative Ideas for Product Leaders: University of Maryland, College Park
  • Strategic Management - Capstone Project: Copenhagen Business School
  • Intro to Operating Systems 1: Virtualization: Codio
  • (Giving Helpful Feedback) إعطاء الملاحظات المفيدة: University of Colorado Boulder
  • Economie du sol et de l'immobilier I: École Polytechnique Fédérale de Lausanne
  • The Meat We Eat: University of Florida
  • Electric Vehicle Systems and Technologies: Coursera
  • Create Training Videos with Powtoon: Coursera
  • Creating Database Tables with SQL: Coursera
  • .Net Full Stack Foundation: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok