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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Building Batch Pipelines in Cloud Data Fusion

    Skills you'll gain: Data Wrangling, Data Transformation, Data Pipelines, Extract, Transform, Load, Cloud Engineering, Google Cloud Platform, Data Integration, Cloud Development, Cloud-Based Integration, Data Analysis, Database Administration, Data Management

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    مقدمة إلى خدمة رؤى الجمهور على فيسبوك

    Skills you'll gain: Customer Insights, Facebook, Marketing Analytics, Target Audience, Marketing Strategies, Marketing, Social Media, Social Media Marketing, Business Intelligence, Business

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Field Sales Agents: Local Market Insights

    Skills you'll gain: Sales Territory Management, Sales Strategy, Customer Engagement, Sales Process, Lead Generation, Sales, Market Intelligence, Sales Enablement, Sales Training, Real Time Data, Personalized Service, AI Enablement, Market Analysis, Ethical Standards And Conduct, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • P

    Pearson

    Practical Splunk for Beginners

    Skills you'll gain: Splunk, Dashboard, Ad Hoc Reporting, Data Visualization Software, Event Monitoring, Security Information and Event Management (SIEM), Statistical Analysis, Software Installation, Analytics, Data Analysis, Anomaly Detection, Big Data, Query Languages

    Beginner · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Generative AI in Product Development Training

    Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Management, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    GenAI for Legal Risk Mitigation: Proactive Case Analysis

    Skills you'll gain: Prompt Engineering, Risk Management Framework, Legal Technology, Responsible AI, Legal Risk, Risk Mitigation, Generative AI, Compliance Management, Risk Management, Business Process Automation, Automation, Data Ethics, Law, Regulation, and Compliance, Analytics, Governance, Data-Driven Decision-Making

    Advanced · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Pivot Tables in Google Sheets

    Skills you'll gain: Google Sheets, Pivot Tables And Charts, Spreadsheet Software, Data Analysis, Collaborative Software, Descriptive Statistics, Data Presentation, Data Manipulation, Data Management, Cloud Computing

    2.4
    Rating, 2.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Project · Less Than 2 Hours

  • P

    Packt

    Apache Spark with Scala – Hands-On with Big Data!

    Skills you'll gain: Apache Spark, Scala Programming, Data Processing, Big Data, Applied Machine Learning, IntelliJ IDEA, Real Time Data, Graph Theory, Development Environment, Distributed Computing, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Market Intelligence, Advanced Analytics, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Data Quality, Market Trend

    4.1
    Rating, 4.1 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Lancer une campagne publicitaire sur Pinterest

    Skills you'll gain: Pinterest, Advertising Campaigns, Target Audience, Advertising, Scheduling, Online Advertising, Budgeting, Paid media, Campaign Management, Marketing, Social Media, Goal Setting

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Simulation of Call Centre Operations Using R Simmer

    Skills you'll gain: Simulations, Resource Management, Call Center Experience, Process Management, Workflow Management, Data Analysis, Process Analysis, Plot (Graphics), R Programming, Statistical Analysis, Statistical Modeling

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Goldman Sachs

    Les bases de la gestion des clients et des concurrents avec Goldman Sachs 10,000 Women  

    Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Business Strategy, Market Opportunities, B2B Sales, Price Negotiation, Consumer Behaviour, Customer Insights, Market Analysis, Business-To-Consumer

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Building Batch Pipelines in Cloud Data Fusion: Google Cloud
  • مقدمة إلى خدمة رؤى الجمهور على فيسبوك: Coursera
  • GenAI for Field Sales Agents: Local Market Insights: Coursera
  • Practical Splunk for Beginners: Pearson
  • Generative AI in Product Development Training: Simplilearn
  • GenAI for Legal Risk Mitigation: Proactive Case Analysis: Coursera
  • Pivot Tables in Google Sheets: Google Cloud
  • Apache Spark with Scala – Hands-On with Big Data!: Packt
  • Generative AI for the Resilient Pricer: Dartmouth College
  • Lancer une campagne publicitaire sur Pinterest: Coursera

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