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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • M

    Macquarie University

    전략적 경영으로 경쟁우위 선점하기

    Skills you'll gain: Business Strategy, Strategic Thinking, Growth Strategies, Competitive Analysis, Strategic Marketing, Value Propositions, Organizational Strategy, Customer Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Innovation

    Beginner · Course · 1 - 3 Months

  • L

    Logical Operations

    Using Data Science Tools in Python

    Skills you'll gain: Seaborn, NumPy, Matplotlib, Data Transformation, Data Manipulation, Data Visualization Software, Pandas (Python Package), Plot (Graphics), Data Visualization, Jupyter, Scatter Plots, Data Science, Data Processing, Data Analysis, Box Plots, Python Programming, Graphing, Computer Programming, Computer Programming Tools, Software Development

    Intermediate · Specialization · 1 - 3 Months

  • E

    EDUCBA

    Customer Segmentation with K-Means: Model & Visualize

    Skills you'll gain: Customer Analysis, Statistical Visualization, Unsupervised Learning, Customer Insights, Correlation Analysis, Data Preprocessing, Pandas (Python Package), Heat Maps, Data Manipulation, Seaborn, Histogram, Scatter Plots, Matplotlib, Exploratory Data Analysis, Applied Machine Learning, Data Visualization Software

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Dataproc: Qwik Start - Console

    Skills you'll gain: Apache Spark, Apache Hadoop, Google Cloud Platform, Data Processing, Command-Line Interface, Big Data, Cloud Computing

    Beginner · Project · Less Than 2 Hours

  • K

    Kennesaw State University

    Creating Global Brands with Jagdish Sheth

    Skills you'll gain: Global Marketing, Branding, Brand Strategy, Brand Management, Brand Awareness, Marketing, Innovation, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    AI Driven Machine Learning with Python

    Skills you'll gain: Model Evaluation, Classification Algorithms, Regression Analysis, Matplotlib, Feature Engineering, Time Series Analysis and Forecasting, Data Preprocessing, Jupyter, Image Analysis, Cloud Deployment, Scikit Learn (Machine Learning Library), Applied Machine Learning, Tensorflow, Amazon Web Services, Python Programming, Data Transformation, Logistic Regression, Machine Learning Methods, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 1 - 3 Months

  • G

    Google Cloud

    BigQuery Soccer Data Analytical Insight

    Skills you'll gain: Big Data, Analytics, Query Languages, Data Analysis, Data Mining, Data Manipulation, SQL, Data Management

    Beginner · Project · Less Than 2 Hours

  • D

    Dell

    Setting Up Your Sale

    Skills you'll gain: Rapport Building, Sales Presentation, Digital Transformation, Data Centers, Customer Relationship Building, Customer Insights, Sales, Technical Sales, Interviewing Skills, Outside Sales, Inside Sales, Data Storage Technologies, Business Research, Communication, Solution Selling, Computer Hardware, Software As A Service

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea tu tarjeta de presentación con canva

    Skills you'll gain: Logo Design, Canva (Software), Photo Editing, Image Quality, Marketing Materials, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • N

    Northeastern University

    Engineering Probability and Statistics Part 1

    Skills you'll gain: Probability & Statistics, Probability Distribution, Probability, Statistical Methods, Exploratory Data Analysis, Statistical Analysis, Bayesian Statistics, Descriptive Statistics, Data Analysis, Statistical Visualization, Correlation Analysis, Reliability, Risk Modeling

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Visualizing Billing Data with Google Data Studio

    Skills you'll gain: Google Cloud Platform, Data Presentation, Data Visualization Software, Data Import/Export, Big Data, Analytics, Cloud Computing

    Beginner · Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Pesquisa de Mercado com Métodos Quantitativos

    Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Business Research, Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • 전략적 경영으로 경쟁우위 선점하기: Macquarie University
  • Using Data Science Tools in Python: Logical Operations
  • Customer Segmentation with K-Means: Model & Visualize: EDUCBA
  • Dataproc: Qwik Start - Console: Google Cloud
  • Creating Global Brands with Jagdish Sheth: Kennesaw State University
  • AI Driven Machine Learning with Python: EDUCBA
  • BigQuery Soccer Data Analytical Insight: Google Cloud
  • Setting Up Your Sale: Dell
  • Crea tu tarjeta de presentación con canva: Coursera
  • Engineering Probability and Statistics Part 1: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
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Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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