Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Productivity Software, Business Software, Systems Integration, Business Communication, Team Management, User Accounts, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Process Flow Diagrams, Process Mapping, Target Audience, Data Visualization, User Accounts, Business Process, Graphic Design, Business Strategy
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Jupyter, Data Transformation, Logistic Regression, Machine Learning Methods, Health Informatics, Applied Machine Learning, Data Preprocessing, Machine Learning, Model Evaluation, Scikit Learn (Machine Learning Library), Predictive Analytics, Analytics, Classification Algorithms, Pandas (Python Package), Software Installation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Feasibility Studies, Market Opportunities, Growth Strategies, Business Development, Sales Presentation, Business Planning, Entrepreneurship, Business Strategies, Strategic Thinking, Proposal Development, Peer Review, Business Management, Professional Networking, Business Analysis, Market Analysis
Mixed · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Pipelines, B2B Sales, Sales Presentation, Enterprise Sales, Sales Enablement, Sales, Sales Process, Sales Strategy, Consultative Selling, Cross Selling, Value Propositions, Rapport Building, Stakeholder Management, Customer Relationship Management, Data-Driven Decision-Making, Relationship Building, Communication Strategies, Personalized Service
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Data Storytelling, Infographics, Interactive Data Visualization, Data Visualization, Storytelling, Storyboarding, Diagram Design, Data Analysis, Graphic and Visual Design
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Big Data, Data Cleansing, Exploratory Data Analysis, Google Analytics, Data Integration, Data Manipulation, SQL, Database Administration
Beginner · Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Precision Medicine, Clinical Trials, Data Analysis, Data-Driven Decision-Making, Analytics, Data Science, Strategic Decision-Making, Root Cause Analysis, Random Forest Algorithm, Treatment Planning, Personalized Service, A/B Testing, Machine Learning, Online Advertising
Intermediate · Course · 1 - 3 Months

Skills you'll gain: SQL Server Integration Services (SSIS), Extract, Transform, Load, Data Warehousing, Data Transformation, Data Manipulation, Data Analysis, Microsoft SQL Servers, Data Integration, Data Mining, Data Processing, SQL, Dataflow, Workflow Management
Mixed · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Probability & Statistics, Statistical Methods, Probability Distribution, Data Analysis, Markov Model, Data Science, Statistics, Statistical Inference, Probability, R Programming
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Slack (Software), Collaborative Software, Internal Communications, Organizational Skills, Communication, Consolidation, General Networking, Business
Beginner · Guided Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Sales Process, Target Audience, Sales Pipelines, Sales, Lead Generation, Customer Analysis, Email Automation, Prioritization, Customer Engagement
Beginner · Course · 1 - 3 Months