• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Instagram Storytelling: Write Compelling Stories

    Skills you'll gain: Storytelling, Instagram, Copywriting, Content Creation, Drive Engagement, Concision, Social Media Content, Editing, Writing

    Beginner · Course · 1 - 4 Weeks

  • S

    Skillshare

    Figma UI UX Design Essentials Pt.3: Prototypes & Handoff

    Skills you'll gain: Figma (Design Software), Animations, Responsive Web Design, Prototyping, UI Components, Interaction Design, Mockups, User Experience Design, User Interface (UI) Design, User Flows, Collaborative Software

    Mixed · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    La industria de hidrocarburos en la transición energética

    Skills you'll gain: Oil and Gas, Energy and Utilities, Sustainable Development, Climate Change Mitigation, Environmental Social And Corporate Governance (ESG), Social Impact, Safety Standards, Economic Development, Environmental Policy, World History, Regulatory Requirements

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    Big Data Analytics with Hive, Pig & MapReduce

    Skills you'll gain: Apache Hive, Big Data, Database Design, Extensible Markup Language (XML), Databases, Apache Hadoop, Analytics, Social Media, Data Processing, Social Media Content, Data Management, Data Analysis, Data Integration, Data Transformation

    Mixed · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Introduction to Ethical Hacking

    Skills you'll gain: Penetration Testing, MITRE ATT&CK Framework, Open Web Application Security Project (OWASP), Cyber Security Assessment, Metasploit, Public Key Infrastructure, Exploit development, Exploitation techniques, Cybersecurity, Distributed Denial-Of-Service (DDoS) Attacks, Threat Modeling, Cryptography, Cyber Threat Intelligence, Mobile Security, Security Testing, Brute-force attacks, Vulnerability Scanning, Network Security, Operating Systems, Encryption

    4
    Rating, 4 out of 5 stars
    ·
    20 reviews

    Intermediate · Specialization · 3 - 6 Months

  • L

    LearnQuest

    Design Thinking for Human-Centered IoT Solutions

    Skills you'll gain: User Research, Usability Testing, Prototyping, Design Thinking, Ideation, Internet Of Things, User Experience Design, User Centered Design, Interaction Design, Human Centered Design, Persona Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Scrum Alliance

    Introduction to Agile Coaching

    Skills you'll gain: Coaching, Employee Coaching, Agile Product Development, Agile Methodology, Agile Project Management, Agile Software Development, Team Management, Team Leadership, Collaboration, Culture Transformation, Organizational Leadership, Business Transformation, Leadership, Organizational Effectiveness, Leadership and Management, Organizational Change, Management Consulting, Business, Communication, Business Communication

    3.7
    Rating, 3.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • E

    ESSEC Business School

    Deploying the circular economy within organisations

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Business Transformation, Organizational Change, Waste Minimization, Systems Thinking, Environmental Issue, Business Modeling, Innovation, Product Lifecycle Management, Stakeholder Engagement, Case Studies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Toronto

    Gender Analytics Capstone Project

    Skills you'll gain: Human Centered Design, Design Thinking, Change Management, Storytelling, Analysis, Data Storytelling, Data Analysis, Complex Problem Solving, Social Impact, Stakeholder Analysis, Innovation, Quantitative Research, Strategic Communication, Analytics, Diversity and Inclusion, Qualitative Research, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Fornire un feedback utile (Giving Helpful Feedback)

    Skills you'll gain: Constructive Feedback, Employee Performance Management, Performance Management, Team Motivation, Management Training And Development, Empathy, Coaching, Emotional Intelligence, Creativity, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Speech to Text Transcription with the Cloud Speech API

    Skills you'll gain: Cloud API, Google Cloud Platform, Natural Language Processing, API Testing, Self Service Technologies, Communication

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Presentation Design Mastery in Canva

    Skills you'll gain: Presentations, Canva (Software), Typography, Target Audience, Data Visualization, Infographics, Graphic and Visual Design, Communication, Strategic Communication, Timelines, Storytelling, Design, Layout Design

    Beginner · Course · 1 - 4 Weeks

1…379380381…501

In summary, here are 10 of our most popular social media marketing courses

  • Instagram Storytelling: Write Compelling Stories: Coursera
  • Figma UI UX Design Essentials Pt.3: Prototypes & Handoff: Skillshare
  • La industria de hidrocarburos en la transición energética: Tecnológico de Monterrey
  • Big Data Analytics with Hive, Pig & MapReduce: EDUCBA
  • Introduction to Ethical Hacking: Johns Hopkins University
  • Design Thinking for Human-Centered IoT Solutions: LearnQuest
  • Introduction to Agile Coaching: Scrum Alliance
  • Deploying the circular economy within organisations: ESSEC Business School
  • Gender Analytics Capstone Project: University of Toronto
  • Fornire un feedback utile (Giving Helpful Feedback): University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok