Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Target Audience, Facebook, Online Advertising, Market Opportunities, Customer Insights, Social Media Marketing, Social Media, Marketing, Data Validation
Beginner Ā· Guided Project Ā· Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct
Beginner Ā· Specialization Ā· 3 - 6 Months

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Predictive Modeling, Big Data, Artificial Intelligence and Machine Learning (AI/ML), SQL, Python Programming, Customer Relationship Management
Intermediate Ā· Course Ā· 1 - 4 Weeks

Packt
Skills you'll gain: SQL, Database Management, Database Design, Relational Databases, Databases, Query Languages, Performance Tuning, Data Analysis
Beginner Ā· Course Ā· 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Business Research, Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality
Beginner Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Data Visualization Software, Data Visualization, Statistical Visualization, Ggplot2, Plot (Graphics), R Programming, Scatter Plots, Data Collection, Data Analysis, Data Manipulation, Data Import/Export, Regression Analysis, Data Preprocessing, Software Installation
Intermediate Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Canva (Software), Infographics, Diagram Design, Graphic Design, Graphic and Visual Design, Graphic and Visual Design Software, Multimedia, Collaborative Software, Developing Training Materials, Data Sharing, Marketing
Intermediate Ā· Guided Project Ā· Less Than 2 Hours

Skills you'll gain: Digital Transformation, Real Time Data, Data Strategy, Data Governance, Data Transformation, Business Transformation, Big Data, Business Intelligence, Google Cloud Platform, Analytics, Data-Driven Decision-Making, Data Management, Data Pipelines, Cloud Solutions, Data Storage
Beginner Ā· Course Ā· 1 - 3 Months

Universidades AnƔhuac
Skills you'll gain: People Analytics, Talent Management, Human Capital, Human Resources Management and Planning, Strategic Leadership, Organizational Leadership, Organizational Strategy, Culture Transformation, Workforce Planning, Organizational Change, Innovation, Sustainable Business, Corporate Sustainability, Professional Development, Employee Engagement, Empathy
Beginner Ā· Course Ā· 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Sampling (Statistics), Estimation, Risk Analysis, Statistical Methods, Statistical Software, Return On Investment, Statistical Analysis, Sample Size Determination, R (Software), Data Analysis, Business Risk Management, Probability & Statistics, Statistical Inference, Project Estimation, Business Analysis
Build toward a degree
Intermediate Ā· Course Ā· 1 - 3 Months

Skills you'll gain: Pinterest, Content Creation, Social Media Content, Drive Engagement, Social Media Marketing, User Accounts, Digital Marketing
Beginner Ā· Guided Project Ā· Less Than 2 Hours

Skills you'll gain: Matplotlib, Data Visualization, Probability & Statistics, Plotly, Statistical Analysis, Data Visualization Software, Statistical Hypothesis Testing, Seaborn, Data Science, Programming Principles, Pandas (Python Package), Statistics, Descriptive Statistics, Data Analysis, NumPy, Probability Distribution, Exploratory Data Analysis, Python Programming
Beginner Ā· Course Ā· 1 - 4 Weeks