• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    GenAI for Compensation Analysis in Law Firms

    Skills you'll gain: Compensation Management, Compensation Analysis, Compensation Strategy, Compensation and Benefits, Legal Technology, People Analytics, Data-Driven Decision-Making, Benchmarking, Labor Compliance, Data Ethics, Generative AI, Employee Retention, Analysis, Data Visualization, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

  • D

    Dell

    Dell Technologies Closing the Deal

    Skills you'll gain: Sales Presentation, Overcoming Objections, Value Propositions, Presentations, Sales, Sales Process, Persuasive Communication, Influencing, Negotiation, Communication, Public Speaking, Interviewing Skills, Customer Insights, Rapport Building

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Innovation in Government: Navigating the Age of AI

    Skills you'll gain: Innovation, AI Enablement, Artificial Intelligence, Initiative and Leadership, Business Transformation, Product Improvement, Digital Transformation, Governance, Technology Strategies, Market Opportunities, Product Lifecycle Management, Product Management, Stakeholder Engagement, Product Roadmaps, Public Policies, Automation, Policy Analysis, Market Analysis, Persona (User Experience), Market Research

    Beginner · Course · 1 - 3 Months

  • P

    Pearson

    Detection and Response with XDR

    Skills you'll gain: Endpoint Detection and Response, Threat Management, Cyber Operations, Security Management, Threat Detection, Security Information and Event Management (SIEM), Cyber Threat Hunting, Security Strategy, Incident Response, Automation, Data Integration

    Intermediate · Course · 1 - 4 Weeks

  • H

    Harvard Business Review

    Foster a Culture of Innovation

    Skills you'll gain: Innovation, Creative Thinking, Curiosity, Ideation, Brainstorming, Strategic Thinking, New Product Development, Market Opportunities, Business Risk Management, Collaboration, Continuous Improvement Process, Problem Solving, Prioritization, Stakeholder Engagement

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Customer Service With ChatGPT And By Creating A Custom GPT

    Skills you'll gain: ChatGPT, Customer Service, Self Service Technologies, AI Enablement, Customer Support, AI Personalization, Prompt Engineering, Customer experience improvement, Employee Training, Technology Strategies, Standard Operating Procedure

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Vertex AI Studio - Português Brasileiro

    Skills you'll gain: Gemini, Google Gemini, Generative AI, Prompt Engineering, AI Product Strategy, Multimodal Prompts, AI Enablement, MLOps (Machine Learning Operations), Model Deployment, LLM Application, Google Cloud Platform, Performance Tuning

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    MCP for Leaders - Architecting Context-Driven AI

    Skills you'll gain: Model Context Protocol, AI Enablement, Responsible AI, AI Product Strategy, Strategic Leadership, Multimodal Prompts, Business Leadership, Strategic Decision-Making, Artificial Intelligence, Decision Making, Governance, Case Studies, Product Roadmaps

    Intermediate · Course · 1 - 3 Months

  • U

    UBITS

    Adelántate a la crisis: elabora el BIA de tu negocio

    Skills you'll gain: Business Continuity, Business Continuity Planning, Risk Analysis, Operational Risk, Business Process, Risk Management, Business Priorities, Process Analysis, Prioritization, Project Documentation, Stakeholder Engagement

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Midjourney Style Guide: AI Art Prompts for Creatives

    Skills you'll gain: Prompt Engineering, Color Theory, Style Guides, Generative AI, Creativity, ChatGPT, Aesthetics, Art History, Design Elements And Principles, Image Analysis

    Beginner · Course · 1 - 4 Weeks

  • G

    Goldman Sachs

    Goldman Sachs 10,000 Women के साथ, ग्राहकों और प्रतिस्पर्धा के मूल सिद्धांत

    Skills you'll gain: Business Marketing, Competitive Analysis, Value Propositions, Business Strategies, Go To Market Strategy, Market Opportunities, Market Research, Target Market, Customer Insights, Consumer Behaviour, Customer experience strategy (CX)

    Mixed · Course · 1 - 4 Weeks

  • U

    UBITS

    Anywhere operations: automatiza tus procesos

    Skills you'll gain: Virtual Teams, Operational Efficiency, Process Improvement and Optimization, Telecommuting, Process Analysis, Workflow Management, Business Process Automation, Team Management, Employee Engagement, Operations Management, Automation, Change Management, Data Security, Remote Access Systems

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…385386387…424

In summary, here are 10 of our most popular marketing strategy courses

  • GenAI for Compensation Analysis in Law Firms: Coursera
  • Dell Technologies Closing the Deal: Dell
  • Innovation in Government: Navigating the Age of AI: University of Maryland, College Park
  • Detection and Response with XDR: Pearson
  • Foster a Culture of Innovation: Harvard Business Review
  • Customer Service With ChatGPT And By Creating A Custom GPT: Alex Genadinik
  • Introduction to Vertex AI Studio - Português Brasileiro: Google Cloud
  • MCP for Leaders - Architecting Context-Driven AI: Packt
  • Adelántate a la crisis: elabora el BIA de tu negocio: UBITS
  • Midjourney Style Guide: AI Art Prompts for Creatives: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok