• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Using Animations and Transitions in Microsoft PowerPoint

    Skills you'll gain: Data Visualization, Microsoft Office, Quick Learning, Data Literacy, Communication, Business Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Customer Service Essentials: 20 Skills for Happy Clients

    Skills you'll gain: Service Recovery, De-escalation Techniques, Greeting Customers, Customer Complaint Resolution, Customer Service, Conflict Management, Client Services, Hospitality, Friendliness, Professionalism, Teamwork, Composure, Coordination, Customer experience improvement, Personalized Service, Customer Relationship Building, Verbal Communication Skills, Communication, Empathy, Active Listening

    Mixed · Course · 1 - 4 Weeks

  • Y

    Yale University

    Цифровые медиа в сфере здравоохранения

    Skills you'll gain: Health Promotion, Digital Advertising, Behavioral Health, Social Impact, Program Evaluation, Driving engagement, Public Health, Instagram, Facebook, Survey Creation, Digital Communications, Content Management, Budget Management, Data Collection

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de Palermo

    Digital Disruption

    Skills you'll gain: Business Strategy, Business Strategies, Business Planning, Innovation, Digital Transformation, Technology Strategies, Business Modeling, Emerging Technologies, Organizational Change, Business Technologies, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Generative AI Teach-Out

    Skills you'll gain: ChatGPT, Generative AI, AI Product Strategy, Large Language Modeling, Data Ethics, Responsible AI, AI Enablement, Artificial Intelligence, Natural Language Processing, Economics, Policy, and Social Studies, Law, Regulation, and Compliance, Social Sciences, Healthcare Industry Knowledge

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    اهتمامات مستخدم فيسبوك المعتدل

    Skills you'll gain: Facebook, Content Performance Analysis, Customer Analysis, Social Media Marketing, Social Media, Customer Insights, Target Audience, Marketing Strategies, Online Advertising, Digital Marketing, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    William Shakespeare's Romeo & Juliet: An Actor's Perspective

    Skills you'll gain: Performing Arts, Oral Expression, Storytelling, Art History

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Leading with Power Skills: Emotions & Emotional Intelligence

    Skills you'll gain: Smart Goals, Emotional Intelligence, Positivity, Personal Development, Empathy, Social Skills, Self-Awareness, Professional Development, Resilience, Conflict Management, Team Building, Stress Management, Team Motivation, Psychology, Leadership, Team Management, Team Leadership, Decision Making, Mindfulness

    Beginner · Course · 1 - 3 Months

  • S

    SAS

    Four Rare Machine Learning Skills All Data Scientists Need

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Statistical Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Advanced · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Derechos y salud en la era digital: protección e incidencia

    Skills you'll gain: digital literacy, Data Security, Computer Security Awareness Training, Social and Human Services, Law, Regulation, and Compliance, Digital Communications, Interactive Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Equidade de Gênero

    Skills you'll gain: Diversity and Inclusion, Workplace inclusivity, Diversity Equity and Inclusion Initiatives, Diversity Awareness, Organizational Effectiveness, Organizational Leadership, Competitive Intelligence, Sociology, Business Leadership, Social Justice, Cultural Diversity, Entrepreneurship, Empowerment, Action Oriented, Leadership, Self-Awareness, Innovation, World History, Human Resource Policies, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Beginner · Specialization · 3 - 6 Months

1…407408409…500

In summary, here are 10 of our most popular social media marketing courses

  • Using Animations and Transitions in Microsoft PowerPoint: Coursera
  • Create a Flyer Using Microsoft Word: Coursera
  • Customer Service Essentials: 20 Skills for Happy Clients: Starweaver
  • Цифровые медиа в сфере здравоохранения: Yale University
  • Digital Disruption: Universidad de Palermo
  • Generative AI Teach-Out: University of Michigan
  • اهتمامات مستخدم فيسبوك المعتدل: Coursera
  • William Shakespeare's Romeo & Juliet: An Actor's Perspective: University of Colorado Boulder
  • Leading with Power Skills: Emotions & Emotional Intelligence: University of Maryland, College Park
  • Four Rare Machine Learning Skills All Data Scientists Need: SAS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok