• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • A

    AI CERTs

    AI for Learning & DevelopmentĀ 

    Skills you'll gain: Responsible AI, AI Personalization, Training and Development, Instructional Design, AI Enablement, Employee Training, Generative AI Agents, Training Programs, Learning Management Systems, Generative AI, Artificial Intelligence and Machine Learning (AI/ML), Workforce Development, Learning Styles, Learning Theory, Learning Strategies, Human Learning, Childhood Education and Development, Real Time Data

    Beginner Ā· Course Ā· 1 - 3 Months

  • C

    Coursera

    Design Smart Surveys with Skip Logic

    Skills you'll gain: Surveys, Survey Creation, User Feedback, Case Studies, Data Quality, Research Design, User Research, Data Collection, Qualitative Research, Sampling (Statistics)

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • U

    University of London

    Applied Mathematical Methods for Computing

    Skills you'll gain: Combinatorics, Probability & Statistics, Data Analysis, Advanced Mathematics, Linear Algebra, Mathematics and Mathematical Modeling, Mathematical Theory & Analysis, Applied Mathematics, Statistics, Analysis, Statistical Analysis, Probability, Algorithms, Algebra

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • L

    Logical Operations

    Crystal Reports: Formulas, Parameters, and Groups

    Skills you'll gain: Data Analysis Expressions (DAX), Ad Hoc Reporting, Microsoft Excel, Business Reporting, Microsoft Access, Report Writing, Data Analysis Software, Business Intelligence Software, Data Presentation, Data Analysis, Business Intelligence, Microsoft Office

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • L

    LearnKartS

    Master Microsoft Excel with Copilot

    Skills you'll gain: Prompt Engineering, Excel Formulas, Microsoft Copilot, Microsoft Excel, Pivot Tables And Charts, Data Cleansing, Data Visualization, Excel Macros, Data Literacy, Data Presentation, Data Manipulation, Spreadsheet Software, Data Entry, Data Quality, Data Transformation, Data Validation, Data Analysis, Workflow Management, AI Workflows, Decision Making

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Advanced Tool Development and Integration

    Skills you'll gain: AI Workflows, Tool Calling, OAuth, AI Orchestration, Middleware, Generative AI Agents, Interoperability, API Gateway, Agentic Workflows, Software Development Tools, LLM Application, Application Programming Interface (API), Agentic systems, Authentications, Real Time Data, Data Persistence, Context Management, Business Logic, Software Testing, Debugging

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • A

    Amazon Web Services

    AWS Generative AI Essentials

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, Model Context Protocol, AI Security, AI Workflows, AI Orchestration, Generative AI, Vibe coding, Secure Coding, LLM Application, Responsible AI, Amazon Web Services, Integrated Development Environments

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Salesforce Data Architecture & Integration

    Skills you'll gain: Data Architecture, Salesforce, Salesforce Object Query Language (SOQL), Salesforce Development, Scalability, Data Integration, Data Migration, Data Quality, Database Design, Data Modeling, Web Services, Restful API, Application Programming Interface (API), Data Security, Governance, Simple Object Access Protocol (SOAP), Dashboard, Event Monitoring

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • L

    Logical Operations

    Effective Presentations

    Skills you'll gain: Presentations, Microsoft PowerPoint, Oral Expression, Public Speaking, Sales Presentations, Verbal Communication Skills, Virtual Teams, Target Audience, Microsoft Office, Communication, Persuasive Communication, Communication Strategies, Storytelling, Data Storytelling, Business Communication, Planning, Organizational Skills, Data Analysis

    Mixed Ā· Course Ā· 1 - 3 Months

  • C

    Coursera

    Preparing Text for AI Models

    Skills you'll gain: Data Ethics, Data Validation, Generative AI, Data Cleansing, Data Quality, Data Preprocessing, Large Language Modeling, Text Mining, Hugging Face, Data Collection, Unstructured Data, Data Transformation

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Build and Evaluate Robust Financial Models

    Skills you'll gain: Financial Modeling, Microsoft Excel, Financial Forecasting, Excel Formulas, Cash Flow Forecasting, Auditing, Business Modeling, Data Modeling, Risk Analysis, Financial Analysis, Business Analytics, Spreadsheet Software, Cash Flows, Business Valuation, Verification And Validation, Quality Assurance

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • E

    EDUCBA

    Build Data Visualizations and Reports Using Power BI

    Skills you'll gain: Business Reporting, Profit and Loss (P&L) Management

    Beginner Ā· Course Ā· 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…128129130…461

In summary, here are 10 of our most popular marketing analytics courses

  • AI for Learning & DevelopmentĀ :Ā AI CERTs
  • Design Smart Surveys with Skip Logic:Ā Coursera
  • Applied Mathematical Methods for Computing:Ā University of London
  • Crystal Reports: Formulas, Parameters, and Groups:Ā Logical Operations
  • Master Microsoft Excel with Copilot:Ā LearnKartS
  • Advanced Tool Development and Integration:Ā Coursera
  • AWS Generative AI Essentials:Ā Amazon Web Services
  • Salesforce Data Architecture & Integration:Ā Coursera
  • Effective Presentations:Ā Logical Operations
  • Preparing Text for AI Models:Ā Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok