Social Media Strategy

Social Media Strategy is the process of developing a tailored approach to manage and optimize online interactions to gain a competitive edge. Coursera's Social Media Strategy catalogue teaches you how to effectively leverage various social media platforms for brand promotion, customer engagement, content creation and distribution. You'll learn critical elements such as audience identification, goal setting, and performance measurement. Additionally, you'll gain insights into the role of SEO in social media, the dynamics of viral marketing, and the ethics of online community management. This knowledge equips you to effectively design, implement and monitor a successful social media strategy, shaping your brand's online presence and influence.
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Results for "social media strategy"

  • Status: Free Trial

    Universidad Austral

    Skills you'll gain: Google Ads, Digital Marketing, Marketing Strategies, Media Buying, Performance Analysis, Paid media, Marketing, Digital Advertising, Advertising Campaigns, Social Media Strategy, Social Media, Relationship Management, Content Strategy

    4.9
    Rating, 4.9 out of 5 stars
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Tecnológico de Monterrey

    Skills you'll gain: Social Media, Social Media Content, Social Media Strategy, Key Performance Indicators (KPIs), Social Network Analysis, Facebook, Pinterest, LinkedIn, Instagram, TikTok, Analytics, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • Coursera Project Network

    Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Customer Engagement, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Coursera Project Network

    Skills you'll gain: Social Media, Social Media Marketing, Marketing, Product Marketing, Social Media Strategy, Branding, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Meta

    Skills you'll gain: Data Storytelling, Social Media Marketing, Marketing Analytics, Social Media Campaigns, Marketing Effectiveness, Data-Driven Decision-Making, Advertising Campaigns, Social Media, Social Media Strategy, Social Media Management, Marketing, Marketing Communications, A/B Testing, Facebook, Performance Reporting, Presentations, Advertising, Return On Investment, Communication, Key Performance Indicators (KPIs)

    5
    Rating, 5 out of 5 stars
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    Status: Free Trial

    Skillshare

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Instagram, Video Editing, Professional Development, Digital Content, Branding, Portfolio Management, Promotional Strategies

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    Status: Preview

    Coursera

    Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • Coursera Project Network

    Skills you'll gain: Drive Engagement, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Growth Strategies, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial

    Tecnológico de Monterrey

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Social Media Marketing, Digital Advertising, Content Marketing, Email Marketing, Web Design and Development, Digital Communications, Event Management

    4.8
    Rating, 4.8 out of 5 stars
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview

    Universidades Anáhuac

    Skills you'll gain: Search Engine Marketing, Digital Marketing, Search Engine Optimization, Marketing Strategies, Email Marketing, Web Analytics and SEO, Social Media Marketing, Keyword Research, Content Marketing, Digital Transformation, Marketing Effectiveness, Social Media Strategy, Customer Analysis, Marketing Analytics, Data Analysis, Paid media, Return On Investment

    4.4
    Rating, 4.4 out of 5 stars
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    Status: Free Trial

    Skillshare

    Skills you'll gain: Constructive Feedback, Sales Presentation, Client Services, Data Storage, Video Editing, Style Guides, Social Media Strategy, Rapport Building, Organizational Skills, Active Listening, Workflow Management, Social Media Marketing, File Management, Customer Relationship Building, Cloud Storage, Expectation Management, Data Management, Relationship Management, Instagram, Post-Production

    3.8
    Rating, 3.8 out of 5 stars
    6 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview

    Universidad de Palermo

    Skills you'll gain: Online Advertising, E-Commerce, Digital Marketing, Business Strategy, Social Media Strategy, Google Ads, Digital Transformation, Email Marketing, Search Engine Optimization, Business Modeling, Branding

    4.7
    Rating, 4.7 out of 5 stars
    254 reviews

    Beginner · Course · 1 - 4 Weeks