• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • U

    University of California, Santa Cruz

    Tutoring and Teaching Math for Understanding

    Skills you'll gain: Instructional Strategies, Student-Centred Learning

    Intermediate · Course · 1 - 3 Months

  • I

    Indian School of Business

    Trading Strategies in Emerging Markets

    Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Income Statement, Data Collection, Market Liquidity, Investment Management, Financial Analysis, Performance Analysis, Project Design, Market Analysis, Financial Market, Accruals, Business Planning, Securities Trading, Market Dynamics, Performance Measurement

    4.2
    Rating, 4.2 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Use Buncee for Online Teaching

    Skills you'll gain: Education Software and Technology, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Automate Blog Advertisements with Zapier

    Skills you'll gain: Blogs, Social Media Management, Facebook, Social Media, Instagram, Marketing Automation, Content Management Systems, User Accounts, Advertising, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to Setup Facebook Messenger for a Business

    Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Customer Communications Management, Business Correspondence, Drive Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Commonwealth Education Trust

    Foundations of Teaching for Learning Capstone: The Reflective Practitioner

    Skills you'll gain: Lesson Planning, Professional Development, Constructive Feedback, Growth Mindedness, Self-Awareness, Collaboration, Personal Development, Empathy, Goal Setting, Adaptability

    4.2
    Rating, 4.2 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • S

    SAE Institute México

    Diseño Sonoro desde cero: Síntesis Sustractiva

    Skills you'll gain: Musical Composition, Music, Multimedia, Digital Signal Processing, Design, Control Panels

    Beginner · Course · 1 - 4 Weeks

  • I

    IESE Business School

    Communicating with Presence

    Skills you'll gain: Persuasive Communication, Corporate Communications, Crisis Management, Media Relations, Public Speaking, Strategic Communication, Media and Communications, Communication Strategies, Storytelling, Verbal Communication Skills, Influencing, Communication, Media Strategy, Digital Marketing, Press Releases, Leadership, Sales Presentations, Stakeholder Communications, Public Relations, Marketing Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    159 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Analyze Economic Signals for Financial Success

    Skills you'll gain: Financial Forecasting, Revenue Forecasting, Market Dynamics, Forecasting, Market Trend, Financial Data, Customer Demand Planning, Trend Analysis, Market Analysis, Market Intelligence, Revenue Management, Consumer Behaviour, Financial Planning

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze Marketplace Data with Power BI & DAX

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Analysis, Data-Driven Decision-Making, Microsoft Excel, Analytics, Microsoft Power Platform, Business Analytics, Dashboard, Business Intelligence, Data Modeling, Market Analysis, Business Analysis, Customer Analysis, Market Intelligence, Star Schema, Data Manipulation, Key Performance Indicators (KPIs), Relational Databases

    Beginner · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    International Communication and East Asian Affairs (2)

    Skills you'll gain: International Relations, Political Sciences, Social Studies, Media and Communications, Economics, Policy Analysis, Governance, Student Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • B

    Birla Institute of Technology & Science, Pilani

    Science, Technology & Modernity

    Skills you'll gain: World History, Critical Thinking, Ancient History, Research, Science and Research, Culture, Social Sciences, Cultural Responsiveness, Scientific Methods, Applied Mathematics, European History, Analysis, Physical Science, Industrial Engineering, Research Methodologies, Innovation, Intellectual Property

    Beginner · Course · 1 - 3 Months

1…147148149…500

In summary, here are 10 of our most popular social media marketing courses

  • Tutoring and Teaching Math for Understanding: University of California, Santa Cruz
  • Trading Strategies in Emerging Markets: Indian School of Business
  • Use Buncee for Online Teaching: Coursera
  • Automate Blog Advertisements with Zapier : Coursera
  • How to Setup Facebook Messenger for a Business: Coursera
  • Foundations of Teaching for Learning Capstone: The Reflective Practitioner: Commonwealth Education Trust
  • Diseño Sonoro desde cero: Síntesis Sustractiva: SAE Institute México
  • Communicating with Presence: IESE Business School
  • Analyze Economic Signals for Financial Success: Coursera
  • Analyze Marketplace Data with Power BI & DAX: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok