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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Market your new business with Canva

    Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Design Elements And Principles, Marketing Materials, Color Theory, Graphic Design, Branding, Marketing, Advertising, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    31 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    Advanced Leadership Skills for the 21st Century

    Skills you'll gain: Leadership Development, Crisis Management, Strategic Leadership, Organizational Change, Leadership, Organizational Leadership, Leadership and Management, Team Leadership, Business Leadership, Change Management, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Visionary, Team Management, Team Building, Dealing With Ambiguity, Organizational Strategy, Coaching, Professional Development, Employee Performance Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    81 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Web Analytics, Brand Loyalty, Marketing Strategies, Campaign Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Duke University

    Developing Explainable AI (XAI)

    Skills you'll gain: Responsible AI, Data Ethics, AI Security, Generative AI, Artificial Intelligence, AI Product Strategy, Machine Learning, Machine Learning Methods, Model Evaluation, Data Literacy, Artificial Neural Networks, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    57 reviews

    Intermediate · Course · 1 - 4 Weeks

  • R

    Rutgers the State University of New Jersey

    Supply Chain Excellence Capstone

    Skills you'll gain: Financial Statements, Supply Chain Management, Case Studies, Financial Analysis, Supply Chain Planning, Process Mapping, Logistics, Product Strategy, Income Statement, Business Strategy, Organizational Change, IT Management, Balance Sheet, Information Systems, Change Management, Complex Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Google Analytics: Reports & Traffic Analysis

    Skills you'll gain: Google Analytics, Marketing Effectiveness, Smart Goals, Web Analytics and SEO, Advertising Campaigns, Google Ads, Adobe Analytics, Web Analytics, Marketing Analytics, Goal Setting, Search Engine Optimization, Marketing Strategies, Customer Insights, Campaign Management, Performance Reporting, Target Audience, Business Reporting, Key Performance Indicators (KPIs), Performance Analysis, Data-Driven Decision-Making

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Product Innovation Management

    Skills you'll gain: Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Sustainable Design, New Product Development, Product Lifecycle Management, Commercialization, Marketing Strategies, Business Marketing, Presentations, Corporate Sustainability, Market Dynamics, Financial Analysis, Financial Modeling, Business Metrics, Cash Flows

    Build toward a degree

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • K

    Kennesaw State University

    Customer Centricity as Competitive Advantage - Jagdish Sheth

    Skills you'll gain: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Salesforce

    Conversational Selling Playbook for SDRs

    Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Sales, Sales Strategy, Rapport Building, Empathy, Active Listening, Value Propositions, Persona Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Leading Sustainable Community Transformation

    Skills you'll gain: Systems Thinking, Trustworthiness, Cross-Functional Collaboration, Project Planning, Stakeholder Analysis, Business Systems Analysis, Sustainable Development, Strategic Leadership, Social Impact, Team Leadership, Relationship Building, Business Leadership, Sustainable Business, Diversity and Inclusion, Strategic Thinking, Cultural Responsiveness, Project Management, Organizational Strategy, Communication Strategies, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    ·
    256 reviews

    Beginner · Specialization · 1 - 3 Months

  • F

    Fortinet, Inc.

    Fortinet Network Security

    Skills you'll gain: Firewall, Virtual Private Networks (VPN), Network Troubleshooting, Network Routing, Network Security, Intrusion Detection and Prevention, Authentications, Network Monitoring, Event Monitoring, Lightweight Directory Access Protocols, Network Administration, Security Information and Event Management (SIEM), Security Engineering, Network Performance Management, Enterprise Security, Application Security, Network Infrastructure, Cybersecurity, Computer Security, Cyber Security Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    136 reviews

    Intermediate · Specialization · 3 - 6 Months

  • H

    Howard University

    Introduction to Information Systems for Business

    Skills you'll gain: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Business Technologies, Cloud Deployment, Cloud Security, Virtualization, Digital Transformation, Cloud Services, Management Information Systems, Product Design, Business Solutions, Information Technology, Cloud Infrastructure, Customer Insights, User Centered Design, Cybersecurity, Data Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    79 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Market your new business with Canva: Coursera
  • Advanced Leadership Skills for the 21st Century: Kennesaw State University
  • Fundamentals of Customer Acquisition Management: Coursera
  • Developing Explainable AI (XAI): Duke University
  • Supply Chain Excellence Capstone: Rutgers the State University of New Jersey
  • Google Analytics: Reports & Traffic Analysis: Coursera
  • Product Innovation Management: University of Colorado Boulder
  • Customer Centricity as Competitive Advantage - Jagdish Sheth: Kennesaw State University
  • Conversational Selling Playbook for SDRs: Salesforce
  • Leading Sustainable Community Transformation: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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