Google courses can help you learn search engine optimization, data analytics, digital marketing strategies, and cloud computing fundamentals. You can build skills in using Google Ads for targeted advertising, Google Analytics for tracking website performance, and Google Cloud for scalable solutions. Many courses also cover tools like Google Data Studio for visualizing data insights and Google Tag Manager for managing website tags, allowing you to effectively implement and analyze marketing campaigns.

Coursera
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Performance Analysis, Web Content, Digital Marketing, Content Development and Management, Social Media Strategy, Performance Metric, Digital Media Strategy, Performance Analysis, Strategic Planning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Context Protocol, Model Deployment, AI Orchestration, AI Workflows, LangGraph, Agentic systems, Middleware, Scalability, Interoperability, LLM Application, Application Deployment, Artificial Intelligence and Machine Learning (AI/ML), LangChain, Prompt Engineering, Artificial Intelligence, Generative AI, Google Gemini, Application Programming Interface (API), Python Programming, Performance Analysis
Advanced · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Marketing Psychology, Target Audience, Market Research, Active Listening, Surveys, Marketing, Consumer Behaviour, User Research, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Business Research, Market Analysis, Focus Group, Google Analytics
Mixed · Course · 1 - 3 Months

Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Creation, Content Strategy, Blogs, Target Audience, AI Personalization, Content Marketing, Persona Development, Social Media Content, Brand Strategy, Brand Management, Digital Content, Gap Analysis
Beginner · Course · 1 - 3 Months

University of Arizona
Skills you'll gain: Integrated Marketing Communications, Advertising, Marketing Communications, Media Strategy, Customer experience strategy (CX), Paid media, Owned Media, Customer Advocacy, Marketing, Digital Media Strategy, Earned Media, Search Engine Optimization, Customer Engagement, Content Development and Management, Goal Setting, Brand Awareness
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Google Analytics, Content Performance Analysis, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Dashboard, Ad Hoc Analysis, Data-Driven Decision-Making, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)
Intermediate · Course · 3 - 6 Months

Coursera
Skills you'll gain: Storytelling, Content Performance Analysis, Storyboarding, Video Production, Photo/Video Production and Technology, Benchmarking, Search Engine Optimization, Video Editing, Drive Engagement, Content Strategy, Live Streaming, Keyword Research, Driving engagement, Performance Analysis, Marketing Analytics, Logo Design, Social Media Management, Web Analytics and SEO, Content Development and Management, Marketing
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: AI Workflows, Agentic Workflows, Deepseek, Automation, DeepSeek API, OpenAI API, Agentic systems, Google Sheets
Intermediate · Course · 3 - 6 Months

University of Arizona
Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Social Media Strategy, Digital Media Strategy, Web Analytics and SEO, Social Media Marketing, Marketing Strategy and Techniques, Content Marketing, E-Commerce, Mobile Banking, Performance Metric, Analytical Skills
Intermediate · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Podcasting, Search Engine Optimization, Brand Awareness, Sales Prospecting, Web Analytics and SEO, Media Relations, Public Relations, Promotional Strategies, Lead Generation
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Customer Engagement, Digital Marketing, Marketing Strategy and Techniques, MarTech, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Marketing Communications, Customer experience strategy (CX), Content Creation, Content Strategy, Marketing Psychology, Search Engine Optimization, Paid media, Artificial Intelligence, Analytics, Generative AI, Data Analysis, Data Visualization, Data Collection
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Search Engine Marketing, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Cash Flow Forecasting, Social Media Strategy, Social Media, Web Analytics and SEO, Marketing Strategies, Pay Per Click Advertising, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management, Banking, Storytelling, Strategic Planning
Beginner · Specialization · 1 - 3 Months