• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • A

    Automatic Data Processing, Inc. (ADP)

    Compensation: Job Evaluations & Pay Structures

    Skills you'll gain: Job Evaluation, Compensation Analysis, Compensation Strategy, Compensation Management, Job Analysis, Compensation and Benefits, Payroll, Human Resource Strategy, Performance Review, Data Visualization, Benchmarking, Data Analysis, Market Analysis, Diversity and Inclusion

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The University of Melbourne

    Essentials of Corporate Finance Capstone

    Skills you'll gain: Financial Analysis, Financial Statement Analysis, Financial Modeling, Financial Management, Financial Data, Investment Management, Strategic Decision-Making, Corporate Finance, Market Data, Risk Analysis, Business Valuation, Capital Markets

    4.8
    Rating, 4.8 out of 5 stars
    ·
    138 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of London

    Explore Management Concepts through Metaphor and Music

    Skills you'll gain: Leadership and Management, Organizational Structure, Organizational Leadership, Music, Business Management, Storytelling, Leadership, Productivity, Workforce Management, Innovation, Writing and Editing, Employee Engagement, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IESE Business School

    Career Path Essentials

    Skills you'll gain: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Relationship Building, Business Marketing, Presentations, Adaptability, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Design Thinking, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Platform As A Service (PaaS), Product Development, Big Data, Customer Insights, Strategic Thinking, Systems Thinking, Digital Transformation, Business Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    107 reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    Technical University of Munich (TUM)

    Street Experiments for Sustainable and Resilient cities

    Skills you'll gain: Social Impact, Experimentation, Program Evaluation, Community Development, Sustainable Development, Systems Thinking, Research, Human Centered Design, Culture, Cultural Diversity, Creative Problem-Solving, Case Studies, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Beginner · Course · 1 - 4 Weeks

  • U
    P

    Multiple educators

    Business Innovation and Digital Disruption

    Skills you'll gain: Storytelling, Data Storytelling, Business Strategy, Design Thinking, Business Strategies, Sustainable Business, Brand Strategy, Business Solutions, Business Planning, Innovation, Presentations, Market Opportunities, Business Modeling, Business Risk Management, Design and Product, Branding, Strategic Thinking, Process Design, Digital Transformation, Persuasive Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    60 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    Universidad Austral

    Red de sentidos: Arte, educación y procesos creativos

    Skills you'll gain: Curriculum Planning, Language Interpretation, Translation, and Studies, Teaching, Instructional and Curriculum Design, Pedagogy, Aesthetics, Mathematics Education, Liberal Arts, Creativity, Research, Science and Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    135 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The State University of New York

    تطوير تميزك المهني والتدريب الذاتي

    Skills you'll gain: Business Strategy, Training and Development, Lifelong Learning, Strategic Decision-Making, Professional Development, Personal Development, Performance Measurement, Self-Awareness, Benchmarking, Organizational Skills, Portfolio Management, Gap Analysis, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    37 reviews

    Mixed · Course · 1 - 3 Months

  • 2

    28DIGITAL

    Blockchain 360: A State of the Art for Professionals

    Skills you'll gain: Blockchain, Business Process Automation, Digital Transformation, Business Transformation, Business Technologies, Automation, Emerging Technologies, Market Opportunities, Internet Of Things, Supply Chain Management, Data Integration, Distributed Computing, Systems Integration, Interoperability, Scalability, Market Trend

    4.5
    Rating, 4.5 out of 5 stars
    ·
    338 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Object Localization with TensorFlow

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Data Synthesis, Convolutional Neural Networks, Image Analysis, Computer Vision, Artificial Neural Networks, Model Evaluation, Applied Machine Learning, Deep Learning, Machine Learning, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    117 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Machine Learning with TensorFlow on Google Cloud em Português Brasileiro

    Skills you'll gain: Feature Engineering, Responsible AI, Tensorflow, Model Deployment, Exploratory Data Analysis, Data Preprocessing, Google Cloud Platform, Keras (Neural Network Library), Data Quality, Embeddings, Data Strategy, Machine Learning, MLOps (Machine Learning Operations), Cloud Deployment, Model Evaluation, Dataflow, Applied Machine Learning, Unsupervised Learning, Data Analysis, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    92 reviews

    Intermediate · Specialization · 3 - 6 Months

1…227228229…378

In summary, here are 10 of our most popular market research courses

  • Compensation: Job Evaluations & Pay Structures: Automatic Data Processing, Inc. (ADP)
  • Essentials of Corporate Finance Capstone: The University of Melbourne
  • Explore Management Concepts through Metaphor and Music: University of London
  • Career Path Essentials: IESE Business School
  • Platform Thinking: Innovation in digital business models era: Politecnico di Milano
  • Street Experiments for Sustainable and Resilient cities: Technical University of Munich (TUM)
  • Business Innovation and Digital Disruption: Universidad de Palermo
  • Red de sentidos: Arte, educación y procesos creativos: Universidad Austral
  • تطوير تميزك المهني والتدريب الذاتي: The State University of New York
  • Blockchain 360: A State of the Art for Professionals: 28DIGITAL

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok