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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • A

    Aptly

    Marketing with TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Business Marketing, Social Media Marketing, Content Creation, Online Advertising, Storytelling, Social Media Strategy, Social Media, Marketing Strategies, Performance Measurement, Content Marketing, Video Editing, Video Production, Social Media Content, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    142 reviews

    Beginner · Specialization · 1 - 3 Months

  • J

    Johns Hopkins University

    Introduction to Social Computing

    Skills you'll gain: Responsible AI, Social Network Analysis, Driving engagement, Behavioral Economics, Network Analysis, Game Design, Social Sciences, Sociology, Artificial Intelligence, Systems Thinking, Research, Human Computer Interaction, Data Collection, Psychology

    Intermediate · Course · 1 - 3 Months

  • Y

    Yale University

    Digital Media for Health Outcomes, English

    Skills you'll gain: Health Promotion, Health Education, Media and Communications, Advertising Campaigns, Program Evaluation, Patient Communication, Surveys, Behavioral Health, Digital Communications, Driving engagement, Persuasive Communication, Instagram, Facebook, Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of the Arts London

    Creative AI: Images and Media

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative AI, Data Ethics, Image Analysis, Art History, Artificial Intelligence, Aesthetics, Creativity, Responsible AI, Prompt Engineering, Intellectual Property, Photography

    Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Marketing Mix Implementation

    Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Customer experience strategy (CX), Price Negotiation, Product Management, Marketing Strategies, Retail Management, Marketing Channel, Product Strategy, Revenue Management, Merchandising, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    Alex Genadinik

    Marketing Psychology & Neuromarketing

    Skills you'll gain: Overcoming Objections, Marketing Psychology, Target Audience, Market Research, Active Listening, Rapport Building, Closing (Sales), B2B Sales, Sales Strategy, Price Negotiation, Selling Techniques, Contract Negotiation, Marketing, Sales, Innovation, Content Performance Analysis, Social Media Content, Sales Prospecting, Marketing Strategies, Marketing Communications

    Beginner · Specialization · 3 - 6 Months

  • Y

    Yunus Social Business Fund Bengaluru

    Creating a Social Business

    Skills you'll gain: Stakeholder Management, Social Impact, Peer Review, Sustainable Business, Corporate Sustainability, Entrepreneurship, Case Studies, Needs Assessment, Root Cause Analysis, Constructive Feedback, Business Strategy, Business Modeling, Innovation, Business, Economics

    Beginner · Course · 1 - 3 Months

  • U

    Universitat Autònoma de Barcelona

    The Olympic Games and the Media

    Skills you'll gain: Media and Communications, Culture, Media Relations, Media Strategy, Video Production, Social Media, Brand Management, Advertising, Event Marketing, Media Production, Branding, Social Media Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    168 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universitat Autònoma de Barcelona

    Empoderamiento juvenil y Educación social

    Skills you'll gain: Empowerment, Social Justice, Social Work, Community and Social Work, Education and Training, Disabilities, Public Policies, digital literacy, Mental Health Diseases and Disorders, Collaboration, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Simplilearn

    Mobile Marketing

    Skills you'll gain: HubSpot CRM, Customer Relationship Management, Marketing Automation, Performance marketing, Online Advertising, Keyword Research, Promotional Strategies, Social Media Marketing, Advertising Campaigns, Marketing Strategies, Customer Acquisition Management, Product Promotion, Search Engine Optimization, Performance Metric, Customer Engagement, Advertising, Key Performance Indicators (KPIs), Competitive Analysis, Business Metrics

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Introducción al Marketing

    Skills you'll gain: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    ·
    272 reviews

    Mixed · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    Revolution in Sports Media: Innovative Strategies

    Skills you'll gain: Content Creation, Media and Communications, Storytelling, Social Media Strategy, Social Media, Digital Media Strategy, Marketing Strategies, Brand Management, Video Production, Branding, Revenue Management, Innovation, Target Audience, Online Advertising, Business Modeling, E-Commerce, Influencing, Augmented and Virtual Reality (AR/VR), Game Theory, Ethical Standards And Conduct

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Marketing with TikTok: Aptly
  • Introduction to Social Computing: Johns Hopkins University
  • Digital Media for Health Outcomes, English: Yale University
  • Creative AI: Images and Media : University of the Arts London
  • Marketing Mix Implementation: IE Business School
  • Marketing Psychology & Neuromarketing: Alex Genadinik
  • Creating a Social Business: Yunus Social Business Fund Bengaluru
  • The Olympic Games and the Media: Universitat Autònoma de Barcelona
  • Empoderamiento juvenil y Educación social: Universitat Autònoma de Barcelona
  • Mobile Marketing: Simplilearn

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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