• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Erstelle Videos für soziale Medien mit Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Marketing, Social Media, Video Editing, Social Media Strategy, Graphic and Visual Design Software, Content Creation, Video Production, Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • T

    Tecnológico de Monterrey

    Diseño e innovación de modelo de negocios

    Skills you'll gain: Business Modeling, Business Strategy, Design Thinking, Business Process, Storytelling, Business Strategies, Strategic Planning, Innovation, Entrepreneurship, Systems Thinking, New Business Development, Shared Media, Organizational Development, Business Development, Presentations, Business Research, Data Storytelling, Creative Thinking, Process Analysis, Diagram Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    75 reviews

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    OpenAI for Beginners: AI Assistants for Project Managers

    Skills you'll gain: No-Code Development, Generative AI, AI Product Strategy, Application Deployment, LLM Application, AI Enablement, OpenAI, Project Management, Prompt Engineering

    3.7
    Rating, 3.7 out of 5 stars
    ·
    30 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Q

    Queen Mary University of London

    Influencing the Organisation

    Skills you'll gain: Stakeholder Management, Change Management, Professional Networking, Matrix Management, Organizational Leadership, Leadership, Influencing, Organizational Strategy, Personal Development, Branding, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    37 reviews

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    تحسين أداء العمل باستخدام نماذج غوغل

    Skills you'll gain: Performance Review, Team Performance Management, Google Workspace, Productivity Software, Employee Performance Management, Performance Improvement, Process Development, Team Motivation, Employee Surveys, Workflow Management, Business, Business Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    AI Business School

    Introduction to AI for HR professionals

    Skills you'll gain: Responsible AI, Generative AI, Risk Management, HR Tech, Risk Analysis, AI Enablement, Artificial Intelligence, Agentic systems, Human Resources, Human Resource Strategy, Automation, Digital Transformation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Setup Facebook Messenger for a Business

    Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Customer Communications Management, Business Correspondence, Drive Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • M

    Macquarie University

    Excel Regression Models for Business Forecasting

    Skills you'll gain: Forecasting, Regression Analysis, Time Series Analysis and Forecasting, Business Mathematics, Predictive Modeling, Model Evaluation, Microsoft Excel, Statistical Modeling, Statistical Analysis, Data Visualization Software

    4.9
    Rating, 4.9 out of 5 stars
    ·
    110 reviews

    Intermediate · Course · 1 - 3 Months

  • N

    Northeastern University

    Ethics and Governance in the Age of Generative AI

    Skills you'll gain: Responsible AI, Generative AI, AI Workflows, Data Ethics, Model Evaluation, Data Governance, Governance, Artificial Intelligence, Machine Learning, Ethical Standards And Conduct, Organizational Strategy, Social Impact, Benchmarking, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • L

    LearnQuest

    Generative AI for Cybersecurity

    Skills you'll gain: Penetration Testing, Metasploit, Safety Culture, Cyber Threat Hunting, Cyber Threat Intelligence, Cyber Security Assessment, Cybersecurity, Threat Detection, Generative AI, Security Testing, Vulnerability Scanning, Anomaly Detection, Data Security, Security Strategy, Network Security, Security Software, Change Management, Machine Learning Methods, Ethical Standards And Conduct, Data Visualization

    Beginner · Specialization · 1 - 3 Months

  • H

    HubSpot Academy

    Habilitación de ventas

    Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales, Target Audience, Sales Process, Customer Success Management, Content Strategy, Content Creation, Service Level Agreement, Meeting Facilitation, Goal Setting, Business Writing

    Beginner · Course · 1 - 3 Months

  • D

    Dubai College of Tourism

    Hospitality Pricing Strategies and Distribution Channels

    Skills you'll gain: Revenue Management, Loyalty Programs, Forecasting, Market Dynamics, Hospitality Management, Revenue Forecasting, Marketing Channel, Cost Control, Cost Management, Customer Demand Planning, Hotel Operations, Data-Driven Decision-Making, Market Analysis, Data Analysis

    Beginner · Course · 1 - 4 Weeks

1…246247248…429

In summary, here are 10 of our most popular marketing strategy courses

  • Erstelle Videos für soziale Medien mit Canva: Coursera
  • Diseño e innovación de modelo de negocios: Tecnológico de Monterrey
  • OpenAI for Beginners: AI Assistants for Project Managers: Coursera
  • Influencing the Organisation: Queen Mary University of London
  • تحسين أداء العمل باستخدام نماذج غوغل: Coursera
  • Introduction to AI for HR professionals: AI Business School
  • How to Setup Facebook Messenger for a Business: Coursera
  • Excel Regression Models for Business Forecasting: Macquarie University
  • Ethics and Governance in the Age of Generative AI: Northeastern University
  • Generative AI for Cybersecurity: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok