Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Storytelling, Content Strategy, ChatGPT, Content Creation, Content Marketing, Target Audience, AI Personalization, Persona Development, User Research, Problem Solving, Writing and Editing, Brainstorming, Ideation
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Game Theory, Conflict Management, Bidding, Business Strategy, Negotiation, Strategic Thinking, Strategic Decision-Making, Market Dynamics, Market Analysis, Decision Making, Economics
Beginner · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Bayesian Statistics, Data Analysis, Statistical Inference, Regression Analysis, Statistical Analysis, Statistical Modeling, Statistical Programming, Sampling (Statistics), R Programming, Markov Model, Logistic Regression, Probability, Simulations, Model Evaluation, Probability Distribution
Build toward a degree
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Cloud Platform, SQL, Big Data, Dashboard, Applied Machine Learning, Data Visualization Software, Data Visualization, Machine Learning, Data Access, Data Transformation, Data Integrity, Data Cleansing, Data Quality, Data Infrastructure, Data Analysis, Database Design, Data Preprocessing, Predictive Modeling, Exploratory Data Analysis, Data Integration
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Data Modeling, Star Schema, Data Warehousing, Data Security, Data Visualization Software, Pivot Tables And Charts, Performance Tuning, Business Intelligence, Excel Formulas, Role-Based Access Control (RBAC)
Intermediate · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Tableau Software, Excel Formulas, Data Modeling, Dashboard, E-Commerce, Data Visualization Software, Performance Analysis, Interactive Data Visualization, Data Analysis, Regional Sales, Business Analysis, Key Performance Indicators (KPIs), Business Metrics, Branding
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Statistics, Data Analysis, Statistical Programming, Descriptive Statistics, Exploratory Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Point of Sale, Shipping and Receiving, Process Optimization
Beginner · Course · 1 - 4 Weeks

Banco Interamericano de Desarrollo
Skills you'll gain: Digital Transformation, Big Data, Analytics, Public Policies, Data-Driven Decision-Making, Economic Development, Business Transformation, Technology Strategies, Entrepreneurship, Internet Of Things, Emerging Technologies, Governance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Media Relations, Stakeholder Communications, Business Communication, Stakeholder Engagement, Intercultural Competence, Public Relations, Cultural Diversity, Communication Strategies, Crisis Management, Ethical Standards And Conduct, Digital Communications, Employee Engagement, Branding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Regression Analysis, Predictive Modeling, Financial Forecasting, Statistical Modeling, Forecasting, Financial Modeling, SPSS, Predictive Analytics, Risk Modeling, Data-Driven Decision-Making, Statistical Analysis, Analytics, Scatter Plots, Credit Risk, Microsoft Excel, Model Evaluation
Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Program Evaluation, Health Equity, Quantitative Research, Data Analysis, Statistical Analysis, Analysis, Statistical Reporting, Data Collection, Sampling (Statistics), Public Health and Disease Prevention, Regression Analysis, Maternal Health, Data Quality
Intermediate · Course · 1 - 3 Months