• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Create a Departure and Personal Statement for Interviews

    Skills you'll gain: Concision, Verbal Communication Skills, Public Speaking, Storytelling, Interviewing Skills, Personal Attributes, Professional Networking, Professional Development, Business Writing, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    133 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a responsive seat selector UI in HTML, CSS, and JS

    Skills you'll gain: Responsive Web Design, HTML and CSS, Web Design, Web Design and Development, Cascading Style Sheets (CSS), Front-End Web Development, User Interface (UI), Browser Compatibility, Javascript, Mobile Development, Interactive Design

    4.5
    Rating, 4.5 out of 5 stars
    ·
    27 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Midjourney for Beginners: Craft an Exquisite Piece of AI Art

    Skills you'll gain: 3D Assets, Generative AI, Prompt Engineering, Digital Design, Graphics Software, Creativity, Design and Product, Marketing Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    24 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Effective Stakeholder Engagement: A Strategic Approach

    Skills you'll gain: Stakeholder Management, Stakeholder Communications, Stakeholder Engagement, Stakeholder Analysis, Leadership, Strategic Communication, Communication, Relationship Building, Prioritization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Facebook Strategy: Effective Content

    Skills you'll gain: Content Performance Analysis, Facebook, Social Media Content, Target Audience, Content Strategy, Performance Analysis, Social Media Strategy, Social Media, Content Marketing, Customer Insights, Target Market, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Communication Principles for Leaders

    Skills you'll gain: Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Communication, Public Relations, Leadership, Media Relations, Brand Management, Employee Engagement, Crisis Management

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    ChatGPT Teach-Out

    Skills you'll gain: ChatGPT, Large Language Modeling, Legal Technology, Natural Language Processing, Data Ethics, Responsible AI, Generative AI, Artificial Intelligence, Social Impact, Economics, Information Privacy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    67 reviews

    Mixed · Course · 1 - 4 Weeks

  • X

    Xbox

    Brand Identity and Vector Graphics

    Skills you'll gain: Logo Design, Adobe Illustrator, Typography, Layout Design, Graphic and Visual Design, Graphic Design, Design Reviews, Branding, Style Guides, Animation and Game Design, Design, Peer Review, Color Theory

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    American Psychological Association

    Data Exploration in Psychology

    Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Data Visualization, Statistical Analysis, Statistical Methods, Descriptive Statistics, Histogram, Data Analysis, Box Plots, Exploratory Data Analysis, Graphing, Data Visualization Software, Data Literacy, Probability & Statistics, Quantitative Research, Variance Analysis, Statistical Visualization, Statistics, Social Sciences

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of California, Irvine

    Communication in Remote Work

    Skills you'll gain: Virtual Teams, Telecommuting, Interpersonal Communications, Trustworthiness, Collaboration, Team Building, Social Skills, Rapport Building, Communication, Teamwork, Relationship Building, Team Leadership, Leadership, Leadership Development, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    البدء باستخدام برنامج كانفا (Canva)

    Skills you'll gain: Canva (Software), Graphic Design, Logo Design, Graphic and Visual Design Software, Design, Graphic and Visual Design, Creative Design, Multimedia

    4.3
    Rating, 4.3 out of 5 stars
    ·
    40 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer du contenu de sensibilisation pour Instagram sur Canva

    Skills you'll gain: Canva (Software), Instagram, Marketing Design, Graphic Design, Social Media Campaigns, Social Media Content, Content Creation, Social Media Marketing, Design, Graphic and Visual Design, Brand Awareness, Social Media, Social Impact, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

1…339340341…502

In summary, here are 10 of our most popular social media marketing courses

  • Create a Departure and Personal Statement for Interviews: Coursera
  • Create a responsive seat selector UI in HTML, CSS, and JS: Coursera
  • Midjourney for Beginners: Craft an Exquisite Piece of AI Art: Coursera
  • Effective Stakeholder Engagement: A Strategic Approach: Coursera
  • Facebook Strategy: Effective Content: Coursera
  • Communication Principles for Leaders: Fundação Instituto de Administração
  • ChatGPT Teach-Out: University of Michigan
  • Brand Identity and Vector Graphics: Xbox
  • Data Exploration in Psychology: American Psychological Association
  • Communication in Remote Work: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok