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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • A

    Amazon Web Services

    AWS Generative AI Essentials

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, Model Context Protocol, AI Security, AI Workflows, AI Orchestration, Generative AI, Vibe coding, Secure Coding, LLM Application, Responsible AI, Amazon Web Services, Integrated Development Environments

    Beginner · Course · 1 - 4 Weeks

  • U

    Università di Napoli Federico II

    Data Visualization: Analisi dei dati con Tableau

    Skills you'll gain: Interactive Data Visualization, Tableau Software, Dashboard, Data Storytelling, Data Visualization Software, Peer Review, Data Presentation, Data Integration, Spatial Analysis, Data Visualization, Geographic Information Systems, Business Intelligence, Heat Maps, Data Preprocessing, Data Manipulation, Data Sharing, Business Analytics, Data Transformation, Data Cleansing, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • N

    Northeastern University

    Basic Programming in Python II

    Skills you'll gain: Web Applications, Object Oriented Programming (OOP), Application Development, Python Programming, Computer Programming, Programming Principles, Data Science, Data Analysis, Scripting, Data Structures, Debugging, Style Guides, Software Documentation

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Modelos de Atribuição

    Skills you'll gain: Resource Allocation, Customer Analysis, Marketing Channel, Marketing Effectiveness, Data Modeling, Sales Strategy, Web Analytics, Big Data, Business Strategy, Marketing Strategies, Cross-Channel Marketing, Marketing Analytics, Data Management

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Computing for Cancer Informatics

    Skills you'll gain: Computer Systems, Informatics, Data Processing, Data Sharing, Computing Platforms, Bioinformatics, Data Storage, Computer Literacy, Computer Hardware, Big Data, Capacity Management, Data Centers, Computer Security Awareness Training, Cloud Computing, Oncology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • E

    Edureka

    Mastering Generative AI for Customer Service Excellence

    Skills you'll gain: Prompt Engineering, Miro AI, Generative AI Agents, Responsible AI, AI Product Strategy, Generative AI, No-Code Development, ChatGPT, Workflow Management, Email Automation, Customer Analysis, Prompt Patterns, Customer Data Management, Personalized Service, AI Enablement, Customer and Client Support, AI Workflows, Customer Relationship Management (CRM) Software, Emotional Intelligence, Customer Success Management

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Colorado Boulder

    Statistics and Data Analysis with R

    Skills you'll gain: Descriptive Statistics, Statistical Hypothesis Testing, Regression Analysis, Probability Distribution, Statistical Analysis, R Programming, Data Import/Export, Statistical Modeling, Statistical Methods, Tidyverse (R Package), Data Literacy, Plot (Graphics), Statistics, Data Manipulation, Data Analysis, Statistical Inference, Data Structures

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Advancing Dairy Management with Artificial Intelligence

    Skills you'll gain: Predictive Analytics, Machine Learning, Supervised Learning, Data-Driven Decision-Making, Data Management, Unsupervised Learning, Data Collection, Data Analysis, Nutritional Assessment, Internet Of Things, Artificial Intelligence, Nutrition and Diet, Emerging Technologies, Health Assessment

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Advanced Data Analysis and Visualization with Pandas

    Skills you'll gain: Matplotlib, Pandas (Python Package), Data Import/Export, Data Visualization Software, Data Visualization, Microsoft Excel, NumPy, Time Series Analysis and Forecasting, Data Analysis, Data Manipulation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Advanced · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Modeling Climate Anomalies with Statistical Analysis

    Skills you'll gain: Statistical Analysis, Matplotlib, Regression Analysis, Statistical Modeling, Data Science, Data Analysis, Data Visualization, Pandas (Python Package), Anomaly Detection, Time Series Analysis and Forecasting, Data Visualization Software, Data Collection, Data Manipulation, Application Programming Interface (API)

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    SkillUp

    Vector Search with NoSQL Databases using MongoDB & Cassandra

    Skills you'll gain: Vector Databases, MongoDB, NoSQL, Applied Machine Learning, Apache Cassandra, Text Mining, Image Analysis, Node.JS, Database Application

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • AWS Generative AI Essentials: Amazon Web Services
  • Data Visualization: Analisi dei dati con Tableau: Università di Napoli Federico II
  • Create a Flyer Using Microsoft Word: Coursera
  • Basic Programming in Python II: Northeastern University
  • Modelos de Atribuição: Fundação Instituto de Administração
  • Computing for Cancer Informatics: Johns Hopkins University
  • Mastering Generative AI for Customer Service Excellence: Edureka
  • Statistics and Data Analysis with R: University of Colorado Boulder
  • Advancing Dairy Management with Artificial Intelligence: University of Illinois Urbana-Champaign
  • Advanced Data Analysis and Visualization with Pandas: Packt

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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