Social Media Content is the creation and sharing of online material such as videos, blogs, and posts on social media platforms. Coursera's Social Media Content catalogue offers knowledge and strategies on how to effectively utilize various social media platforms for business and personal brand growth. You'll learn about content creation, strategic planning, platform algorithms, and social media analytics. Furthermore, you'll understand how to manage online communities, enhance brand presence through engaging content, optimize posts for increased visibility, and use social media tools for market research and trends analysis. This skill is essential for aspiring social media strategists, marketers, influencers, and anyone looking to create a strong online presence.