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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • P

    Pearson

    Data Science Fundamentals Part 2: Unit 1

    Skills you'll gain: Exploratory Data Analysis, Matplotlib, Box Plots, Data Analysis, Data Visualization, Descriptive Statistics, Scatter Plots, Data Visualization Software, Histogram, Seaborn, Statistical Analysis, Correlation Analysis, Statistical Methods

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Predictive Modeling with Python: Apply & Evaluate

    Skills you'll gain: Predictive Modeling, Model Evaluation, Data Preprocessing, Predictive Analytics, Logistic Regression, Risk Modeling, Statistical Modeling, Feature Engineering, Regression Analysis, Correlation Analysis, Classification Algorithms, Data Manipulation, Scikit Learn (Machine Learning Library), Data Transformation, Pandas (Python Package), NumPy

    Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Agile Projects with Pivotal Tracker: A Hands-On Guide

    Skills you'll gain: Jira (Software), User Story, Agile Project Management, Sprint Planning, Agile Methodology, Workflow Management, Collaborative Software, Software Development Tools, Issue Tracking, GitHub, User Accounts

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimizing Enterprise Test Suites with Worksoft Certify

    Skills you'll gain: Test Automation, Test Execution Engine, System Testing, Software Testing, Regression Testing, Test Case, CI/CD, Integration Testing, Maintainability, Automation, Test Data, Quality Assurance, Scalability, SAP Applications

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Agent Performance: Build and Test

    Skills you'll gain: Statistical Hypothesis Testing, AI Workflows, LangChain, Generative AI Agents, CrewAI, Statistical Methods, Statistical Analysis, Data Transformation, Agentic systems, Statistical Inference, Business Intelligence, Performance Testing, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Performance Metric, Descriptive Analytics, Business Metrics, Data Analysis, Correlation Analysis, Event Monitoring

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimize AI: Plan, Evaluate, and Learn

    Skills you'll gain: Risk Analysis, Risk Management Framework, Decision Making, AI Enablement, Continuous Deployment, Project Management Software, Strategic Decision-Making, Operational Analysis, Release Management, Project Planning, Predictive Modeling, A/B Testing, Business Priorities, Operational Efficiency, Algorithms, Experimentation, Advanced Analytics, Procedure Development, Product Planning, Product Development

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Build Interactive Dashboards for Meaningful Insights

    Skills you'll gain: Dashboard, Key Performance Indicators (KPIs), Interactive Data Visualization, Data Presentation, Business Intelligence, Web Analytics, Business Analytics, Requirements Elicitation, Data Storytelling, Performance Analysis, Requirements Analysis, Business Requirements, Stakeholder Analysis, Self Service Technologies

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction à l'analyse de données sur Google Cloud

    Skills you'll gain: Dashboard, Data Presentation, Data Storytelling, Big Data, Analytics, Data Analysis, Google Cloud Platform, Data-Driven Decision-Making, Data Storage, SQL, Data Visualization Software, Data Warehousing, Relational Databases

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Advanced Development, Python, and Deployment

    Skills you'll gain: Search Engine Optimization, Application Deployment, Cloud Hosting, Program Development, Object Oriented Programming (OOP), Servers, Web Servers

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to AI and Machine Learning on GC - 한국어

    Skills you'll gain: Google Cloud Platform, MLOps (Machine Learning Operations), Generative AI, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, AI Workflows, Natural Language Processing, Infrastructure Architecture, Big Data, Applied Machine Learning, Model Deployment, Machine Learning

    Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    Financial Modeling for Maruti Suzuki: Analyze & Evaluate

    Skills you'll gain: Cash Flows, Business Valuation, Financial Statement Analysis, Financial Analysis, Balance Sheet, Financial Modeling, Profit and Loss (P&L) Management, Business Metrics, Case Studies, Return On Investment, Financial Forecasting, Market Analysis, Market Dynamics

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo vincular cuentas de anuncios de Meta Business

    Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Science Fundamentals Part 2: Unit 1: Pearson
  • Predictive Modeling with Python: Apply & Evaluate: EDUCBA
  • Agile Projects with Pivotal Tracker: A Hands-On Guide: EDUCBA
  • Optimizing Enterprise Test Suites with Worksoft Certify: Coursera
  • Analyze Agent Performance: Build and Test: Coursera
  • Optimize AI: Plan, Evaluate, and Learn: Coursera
  • Build Interactive Dashboards for Meaningful Insights: Coursera
  • Introduction à l'analyse de données sur Google Cloud : Google Cloud
  • Advanced Development, Python, and Deployment: Packt
  • Introduction to AI and Machine Learning on GC - 한국어: Google Cloud

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