• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • L

    Logical Operations

    Tableau Desktop: Part 1

    Skills you'll gain: Tableau Software, Data Visualization Software, Data Storytelling, Dashboard, Interactive Data Visualization, Spreadsheet Software, Data Visualization, Data Presentation, Data Management, Data Analysis, Microsoft Excel, Data Sharing, Exploratory Data Analysis, Microsoft Office, Microsoft PowerPoint, Productivity Software, Data Preprocessing

    Mixed · Course · 1 - 3 Months

  • C

    Creo Incubator

    Entrepreneurship: Financial Literacy & Fundraising Readiness

    Skills you'll gain: Entrepreneurial Finance, Business Strategy, Entrepreneurship, Financial Forecasting, Business Planning, Business Valuation, Fundraising, Mergers & Acquisitions, Financial Modeling, Finance, Financial Analysis, Cash Flow Forecasting, Presentations, Accounting, Investments, Business Metrics, Competitive Analysis, Value Propositions, Sales Presentations, Market Analysis

    Advanced · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Use Data Canvas to Visualize and Design Queries

    Skills you'll gain: Data Presentation, Data Visualization Software, Query Languages, Data Integration, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    Facebook Visuals: Enhance Photography & Design

    Skills you'll gain: Photo Editing, Photography, Design, Design Elements And Principles, Layout Design, Graphic and Visual Design, Content Creation, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Hadoop Projects: Apply MapReduce, Pig & Hive

    Skills you'll gain: Apache Hadoop, Apache Hive, Big Data, Data Analysis, Data Processing, Query Languages, Unstructured Data, Data Transformation, Data Cleansing, Scripting

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Streaming Data to Bigtable

    Skills you'll gain: Dataflow, Google Cloud Platform, NoSQL, Cloud Storage, Data Pipelines, Data Integration, Data Storage Technologies, Data Processing, Big Data, Data Validation

    Beginner · Project · Less Than 2 Hours

  • N

    Northeastern University

    Engineering Probability and Statistics Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation

    Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Hadoop Projects: Analyze Big Data with Hive & Pig

    Skills you'll gain: Apache Hadoop, Apache Hive, Big Data, Data Warehousing, Data Integration, Data Processing, Enterprise Application Management, Performance Tuning, Data Manipulation, Data Analysis, Distributed Computing, Data Import/Export, SQL, Data Transformation

    Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Comparable Company Valuation – Advanced Analysis & Cases

    Skills you'll gain: Market Share, Financial Statement Analysis, Case Studies, Estimation, Business Valuation, Financial Analysis, Competitive Analysis, Financial Modeling, Market Analysis, Growth Strategies, International Finance, Financial Forecasting, Benchmarking, Spreadsheet Software

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Build a BigQuery Processing Pipeline with Events for Cloud Run for Anthos

    Skills you'll gain: Google Cloud Platform, Data Pipelines, Big Data, Data Presentation, Email Automation, Data Processing, Kubernetes, Data Analysis, Microservices, Application Development

    Intermediate · Project · Less Than 2 Hours

  • G

    Google Cloud

    Introduction to Migration Center Servers Assessments

    Skills you'll gain: Data Import/Export, Cloud Technologies, IT Automation, Google Cloud Platform, Cloud Management, Azure Synapse Analytics

    Intermediate · Project · Less Than 2 Hours

  • G

    Google Cloud

    Explore Data with Gemini in BigQuery

    Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis

    Beginner · Project · Less Than 2 Hours

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…445446447…460

In summary, here are 10 of our most popular marketing analytics courses

  • Tableau Desktop: Part 1: Logical Operations
  • Entrepreneurship: Financial Literacy & Fundraising Readiness: Creo Incubator
  • Use Data Canvas to Visualize and Design Queries: Google Cloud
  • Facebook Visuals: Enhance Photography & Design: Coursera
  • Hadoop Projects: Apply MapReduce, Pig & Hive: EDUCBA
  • Streaming Data to Bigtable: Google Cloud
  • Engineering Probability and Statistics Part 2: Northeastern University
  • Hadoop Projects: Analyze Big Data with Hive & Pig: EDUCBA
  • Comparable Company Valuation – Advanced Analysis & Cases: EDUCBA
  • Build a BigQuery Processing Pipeline with Events for Cloud Run for Anthos: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok