• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
Log In
Join for Free
Coursera
  • Browse
  • Consumer Behavior

Consumer Behavior Courses Online

Explore consumer behavior principles for understanding purchasing decisions. Learn about psychological, social, and cultural factors influencing consumer behavior.

Skip to search results

Filter by

Subject
Required
 *

Language
Required
 *

The language used throughout the course, in both instruction and assessments.

Learning Product
Required
 *

Build job-relevant skills in under 2 hours with hands-on tutorials.
Learn from top instructors with graded assignments, videos, and discussion forums.
Learn a new tool or skill in an interactive, hands-on environment.
Get in-depth knowledge of a subject by completing a series of courses and projects.
Earn career credentials from industry leaders that demonstrate your expertise.
Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
Graduate level learning within reach.

Level
Required
 *

Duration
Required
 *

Skills
Required
 *

Subtitles
Required
 *

Educator
Required
 *

Explore the Consumer Behavior Course Catalog

  • I

    ISC2

    Systems and Application Security

    Skills you'll gain: Malware Protection, Endpoint Security, Mobile Security, Cloud Security, Application Security, Cloud Computing, Threat Detection, Cybersecurity, Information Systems Security, Virtualization, Virtual Machines, Intrusion Detection and Prevention, Encryption

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Human Factors & Usability Engineering: Designing for Humans

    Skills you'll gain: Usability, Usability Testing, Problem Solving, Human Factors, Interaction Design, User Experience Design, Human Centered Design, Critical Thinking and Problem Solving, Human Factors Engineering, Creativity, User Interface (UI), User Research, Decision Making, Display Devices, Human Computer Interaction, Human Learning, Data Collection, Human Machine Interfaces, Accident Prevention, Control Systems

    4.8
    Rating, 4.8 out of 5 stars
    ·
    43 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Robotic Path Planning and Task Execution

    Skills you'll gain: Artificial Intelligence, Graph Theory, Algorithms, Computer Vision, Real-Time Operating Systems, Control Systems, Data Structures, Python Programming, Simulations

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Alternative Payment Models

    Skills you'll gain: Value-Based Care, Health Care Administration, Managed Care, Behavioral Economics, Health Systems, Care Management, Payment Systems, Health Policy, Performance Measurement, Program Implementation, Benchmarking, Risk Management, Cost Reduction, Accountability, Decision Making, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    66 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Introduction to Digital Marketing

    Skills you'll gain: Digital Marketing, Digital Media Strategy, Business Strategies, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    CUDA at Scale for the Enterprise

    Skills you'll gain: Image Analysis, Event-Driven Programming, Scalability, C and C++, Distributed Computing, Computer Graphics, Computer Vision, System Programming, Data Processing, Software Development, Performance Tuning, Hardware Architecture, Data Structures, Algorithms

    3.1
    Rating, 3.1 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Apache Kafka Series - Learn Apache Kafka for Beginners v3

    Skills you'll gain: Apache Kafka, Command-Line Interface, Apache, Data Pipelines, Java, Enterprise Application Management, Real Time Data, Performance Tuning, Configuration Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Fundamentals of Credit Analysis

    Skills you'll gain: Credit Risk, Financial Statement Analysis, Financial Statements, Financial Analysis, Lending and Underwriting, Commercial Lending, Risk Analysis, Consumer Lending, Financial Accounting, Analysis, Balance Sheet, Business Metrics, Loans, Financial Market, Securities (Finance), Financial Acumen, Market Data, Risk Management, Equities, Cash Flows

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Engineering Genetic Circuits

    Skills you'll gain: Biological Engineering, Markov Model, Molecular Biology, Biotechnology, Bioinformatics, Simulation and Simulation Software, Mathematical Modeling, Engineering Analysis, Electrical Engineering, Engineering Design Process, Simulations, Biochemistry, Computational Thinking, Failure Analysis, Computational Logic, Differential Equations, Cell Biology, Hazard Analysis, Technical Design, Numerical Analysis

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Communication Skills

    Skills you'll gain: Communication, Communication Strategies, Influencing, Verbal Communication Skills, Interpersonal Communications, Persuasive Communication, Writing, Business Writing, Motivational Skills, Empathy, Decision Making, Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Systems Science and Obesity

    Skills you'll gain: Systems Thinking, Epidemiology, Social Network Analysis, Simulations, Network Analysis, Public Health, Agentic systems, Social Determinants Of Health, Behavioral Health, Economics, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    205 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EIT Digital

    System Validation (2): Model process behaviour

    Skills you'll gain: Verification And Validation, Systems Analysis, Systems Design, Computational Logic, Data Structures, Theoretical Computer Science, Distributed Computing, Algorithms, Logical Reasoning

    4.1
    Rating, 4.1 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 4 Weeks

Consumer Behavior learners also search

Industrial
Product Design
Industrial Design
Industrial Engineering
Machine Design
Innovation
Service Design
CAD
1…525354…85

In summary, here are 10 of our most popular consumer behavior courses

  • Systems and Application Security: ISC2
  • Human Factors & Usability Engineering: Designing for Humans: Arizona State University
  • Robotic Path Planning and Task Execution: University of Colorado Boulder
  • Population Health: Alternative Payment Models: Universiteit Leiden
  • Introduction to Digital Marketing: IBM
  • CUDA at Scale for the Enterprise: Johns Hopkins University
  • Apache Kafka Series - Learn Apache Kafka for Beginners v3: Packt
  • Fundamentals of Credit Analysis : Starweaver
  • Engineering Genetic Circuits: University of Colorado Boulder
  • Communication Skills: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok