• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • C

    Chris Croft Training

    Profitable Side Hustles: start your own business

    Skills you'll gain: Cash Management, Entrepreneurship, Business Planning, Small Business Accounting, Marketing, Growth Strategies, Entrepreneurial Finance, Business Strategies, Brainstorming, Self-Starter, Business Development, Risk Management, Legal Risk, Competitive Analysis, Market Analysis, Self-Motivation

    Mixed · Course · 1 - 3 Months

  • D

    DeepLearning.AI

    IA Para Todos (Español)

    Skills you'll gain: Market Opportunities, AI Enablement, AI Product Strategy, Responsible AI, Artificial Intelligence, Data Ethics, Applied Machine Learning, Artificial Neural Networks, Data Science, Deep Learning, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze and Apply Deep Learning for Computer Vision

    Skills you'll gain: Computer Vision, Image Analysis, Convolutional Neural Networks, Transfer Learning, Deep Learning, Generative AI, Generative Model Architectures, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Recurrent Neural Networks (RNNs), Applied Machine Learning, Data Processing, Network Architecture, Feature Engineering, Model Evaluation

    Beginner · Course · 1 - 4 Weeks

  • D

    Duke University

    Behavioral Finance

    Skills you'll gain: Behavioral Economics, Decision Making, Financial Planning, Finance, Consumer Behaviour, Financial Analysis, Economics, Psychology, Probability & Statistics, Risk Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    4.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    John Wiley & Sons

    Sales EQ: Mastering Emotional Intelligence for Sales Success

    Skills you'll gain: Emotional Intelligence, Sales Process, B2B Sales, Self-Awareness, Empathy & Emotional Intelligence, Personal Development, Selling Techniques, Sales Management, General Sales Practices, Sales Enablement, Sales Strategy, Customer Relationship Building, Consultative Selling, Sales, Decision Making, Stakeholder Engagement, Behavioral Economics, Stakeholder Management, Customer Insights, Overcoming Objections

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    AI Content Creation and SEO Optimization

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Creation, Content Strategy, Blogs, Target Audience, AI Personalization, Content Marketing, Persona Development, Social Media Content, Brand Strategy, Brand Management, Digital Content, Gap Analysis

    Beginner · Course · 1 - 3 Months

  • K

    Keller Williams

    The Principles of Real Estate

    Skills you'll gain: Lead Generation, Real Estate, Real Estate Sales, Property and Real Estate, Customer Relationship Building, Database Management, Sales Process, Client Services, Sales Prospecting, Prioritization, Goal Setting, Market Data, Market Analysis, Calendar Management, Market Trend, Compensation Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    160 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Davis

    Optimizing a Website for Google Search

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.7K reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IBM

    Generative AI Engineering with LLMs

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Retrieval-Augmented Generation, Generative AI, Generative Model Architectures, PyTorch (Machine Learning Library), Generative AI Agents, Vector Databases, LLM Application, Generative Adversarial Networks (GANs), Embeddings, Natural Language Processing, Hugging Face, Transfer Learning, Data Pipelines, Recurrent Neural Networks (RNNs), Data Ethics, Data Preprocessing, Artificial Intelligence, Text Mining

    4.5
    Rating, 4.5 out of 5 stars
    ·
    937 reviews

    Intermediate · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Master Advanced Google Ads Optimization Strategies

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Keyword Research, Marketing Budgets, Online Advertising, Target Audience, Digital Advertising, Paid media, Performance marketing, Campaign Management, Advertising Campaigns, Web Analytics, Budget Management, Forecasting, Performance Analysis, Bidding, Automation

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Design & Implement RPA Solutions with UiPath

    Skills you'll gain: Robotic Process Automation, Email Automation, Business Process Automation, Transaction Processing, Human Resources Software, Automation, Process Design, Scenario Testing, Web Applications, Social Media Management, Software Architecture, Social Media, Microsoft Excel, Workflow Management, Brand Awareness, Market Analysis, Solution Design, Marketing Automation, Data Architecture, Data Management

    Beginner · Specialization · 1 - 3 Months

  • J

    John Wiley & Sons

    Leadership Skills for Everyday People in the Workplace

    Skills you'll gain: Recognizing Others, Leadership Development, Leadership, Growth Mindedness, Initiative and Leadership, Organizational Leadership, Team Leadership, Personal Development, Team Motivation, Leadership and Management, Self-Awareness, Drive Engagement, Strategic Leadership, Influencing, Motivational Skills, Business Leadership, Trustworthiness, Visionary, Team Management, Team Oriented

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…606162…375

In summary, here are 10 of our most popular market research courses

  • Profitable Side Hustles: start your own business: Chris Croft Training
  • IA Para Todos (Español): DeepLearning.AI
  • Analyze and Apply Deep Learning for Computer Vision: EDUCBA
  • Behavioral Finance: Duke University
  • Sales EQ: Mastering Emotional Intelligence for Sales Success: John Wiley & Sons
  • AI Content Creation and SEO Optimization : Coursera
  • The Principles of Real Estate: Keller Williams
  • Optimizing a Website for Google Search: University of California, Davis
  • Generative AI Engineering with LLMs: IBM
  • Master Advanced Google Ads Optimization Strategies: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok