• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • A

    AI CERTs

    Customer Service with AI

    Skills you'll gain: AI Personalization, AI Product Strategy, Customer Service, Customer Insights, Customer Analysis, AI Enablement, Customer Data Management, Customer experience strategy (CX), Customer and Client Support, Data Ethics, Customer Relationship Building, Customer Engagement, Customer Retention, Artificial Intelligence and Machine Learning (AI/ML), Customer Success Management, Generative AI Agents, Generative AI, Emerging Technologies

    Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Executive Data Science

    Skills you'll gain: Data Quality, Exploratory Data Analysis, Employee Onboarding, Data Management, Statistical Reporting, Team Motivation, Technical Communication, Data Analysis, Data Presentation, Project Management, Interviewing Skills, Data Science, Data-Driven Decision-Making, Data Strategy, Organizational Leadership, Team Management, Workflow Management, Analytical Skills, Leadership, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • A

    Alex Genadinik

    Innovative And Disruptive Thinking For Market Disruption

    Skills you'll gain: Innovation, Creative Thinking, Visionary, Ideation, Ingenuity, Open Mindset, Entrepreneurship, Creativity, Cognitive flexibility, Growth Mindedness, Emerging Technologies, Business Technologies, Continuous Improvement Process, Persistence, Business Risk Management

    Mixed · Course · 1 - 3 Months

  • D

    Dubai College of Tourism

    Building a Career in Dubai's Event Industry

    Skills you'll gain: Event Planning, Event Management, Stakeholder Management, Professional Development, Hospitality, Corporate Sustainability, Marketing Strategy and Techniques, Coordination, Diversity and Inclusion, Technology Strategies, Branding, Customer experience improvement, Cultural Sensitivity

    Beginner · Course · 1 - 4 Weeks

  • V

    Vanderbilt University

    Microsoft 365 Copilot for Leaders

    Skills you'll gain: Business Leadership, Proposal Writing, Thought Leadership, Brainstorming, Artificial Intelligence, Risk Management Framework, Human Resource Strategy, Project Management Software, Business Transformation, Problem Solving, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 1 - 3 Months

  • N

    Northwestern University

    High Performance Collaboration: Leadership, Teamwork, and Negotiation

    Skills you'll gain: Leadership, Negotiation, Organizational Leadership, Teamwork, Leadership Development, Leadership and Management, Team Management, Team Building, People Development, Collaboration, Professional Development, Employee Coaching, Personal Development, Emotional Intelligence, Decision Making, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI for Professional Writing

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Keyword Research, Blogs, Writing and Editing, Content Creation, Generative AI Agents, Web Content, Copywriting, Workflow Management, AI Personalization, Business Writing, Generative AI, AI Enablement, Content Strategy, Writing, Editing, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI

    Intermediate · Course · 1 - 3 Months

  • I

    Infosec

    OT/ICS Certified Security Professional Prep

    Skills you'll gain: Hardening, Incident Response, Vulnerability Assessments, Security Strategy, Security Controls, Computer Security Incident Management, Infrastructure Security, Security Testing, Control Systems, Information Systems Security, Continuous Monitoring, Penetration Testing, Cyber Security Strategy, Cyber Attacks, Risk Analysis, Operational Risk, Data Security, Risk Management Framework, Risk Management, Operational Databases

    Intermediate · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Converting Users Into Brand Advocates And Champions

    Skills you'll gain: Customer Advocacy, Brand Loyalty, Competitive Analysis, Loyalty Programs, Customer Engagement, Advocacy, Brand Awareness, Thought Leadership, Shared Media, Promotional Strategies, Customer experience strategy (CX), Company, Product, and Service Knowledge

    Mixed · Course · 1 - 3 Months

  • L

    Logical Operations

    Microsoft Publisher for Office 365/2021

    Skills you'll gain: Microsoft Office, Microsoft 365, Layout Design, Digital Publishing, Proofreading, Graphic Design, Content Management, Editing, Content Creation, Graphic and Visual Design Software, Productivity Software, Data Sharing, Writing and Editing, Design, Typography, Multimedia, File Management, Marketing

    Mixed · Course · 1 - 3 Months

  • G

    Google

    AI for Brainstorming and Planning

    Skills you'll gain: Brainstorming, Planning, Timelines, Business Planning, Dependency Analysis, Project Schedules, Product Roadmaps, Strategic Planning, Gemini, Coordinating, Generative AI, Artificial Intelligence, Collaborative Software, Project Management, LLM Application, Knowledge Transfer, Operational Analysis, Organizational Skills, Responsible AI, Cross-Functional Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    127 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Open Generative AI: Build with Open Models and Tools

    Skills you'll gain: Generative AI Agents, Model Context Protocol, Retrieval-Augmented Generation, Generative Model Architectures, Model Deployment, Responsible AI, Load Balancing, Large Language Modeling, Containerization, AI Security, Docker (Software), Generative AI, Model Evaluation, Agentic systems, LangChain, Restful API, Cloud Deployment, Data Ethics, Data Validation, Image Quality

    Intermediate · Professional Certificate · 3 - 6 Months

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…899091…425

In summary, here are 10 of our most popular marketing strategy courses

  • Customer Service with AI: AI CERTs
  • Executive Data Science: Johns Hopkins University
  • Innovative And Disruptive Thinking For Market Disruption: Alex Genadinik
  • Building a Career in Dubai's Event Industry: Dubai College of Tourism
  • Microsoft 365 Copilot for Leaders: Vanderbilt University
  • High Performance Collaboration: Leadership, Teamwork, and Negotiation: Northwestern University
  • AI for Professional Writing: AI CERTs
  • OT/ICS Certified Security Professional Prep: Infosec
  • Converting Users Into Brand Advocates And Champions: Alex Genadinik
  • Microsoft Publisher for Office 365/2021: Logical Operations

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok