• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.


Popular Pricing Strategy Courses and Certifications


  • U

    University of London

    Fundamentals of International Business

    Skills you'll gain: Business Ethics, Global Marketing, Social Sciences, International Relations, Business, Political Sciences, Corporate Sustainability, Intercultural Competence, Business Strategy, Cultural Diversity, Business Risk Management, Economics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 4 Weeks

  • X

    Xbox

    Xbox Product Manager

    Skills you'll gain: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, Product Strategy, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    65 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Основы бизнес-стратегии

    Skills you'll gain: Business Strategy, Competitive Analysis, Business Planning, Corporate Strategy, Market Share, Strategic Decision-Making, Market Analysis, Analysis, Market Dynamics, Value Propositions, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyzing Macro-Environmental Factors Using Creately

    Skills you'll gain: Competitive Analysis, Market Opportunities, Strategic Thinking, Business Strategy, New Business Development, Market Analysis, Business Analysis, Entrepreneurship, Risk Analysis, Business Modeling, Analysis, Innovation, Business Research, Growth Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    109 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • E

    ESSEC Business School

    International and Cross-Cultural Negotiation

    Skills you'll gain: Communication Strategies, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Verbal Communication Skills, Communication, Relationship Building, Non-Verbal Communication, Negotiation, International Relations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    662 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    Instituto Tecnológico de Aeronáutica

    Desenvolvimento Ágil com Padrões de Projeto

    Skills you'll gain: Object Oriented Programming (OOP), Software Design Patterns, Object Oriented Design, Java, Software Design, Application Design, Test Driven Development (TDD)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University at Buffalo

    Advanced Manufacturing Enterprise

    Skills you'll gain: Product Lifecycle Management, Performance Measurement, Manufacturing Operations, Supply Chain Management, Enterprise Resource Planning, Material Requirements Planning, Production Management, Data Integration, Business Process Management, Digital Transformation, Data Security, Internet Of Things, Data Management, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    643 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Цифровий маркетинг і електронна комерція від Google

    Skills you'll gain: Email Marketing, Order Fulfillment, Media Planning, Social Media Campaigns, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, E-Commerce, Target Audience, Search Engine Optimization, Online Advertising, Social Media Management, Customer Relationship Management, Customer Retention, Marketing Analytics, Campaign Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Use Generative AI as Your Thought Partner

    Skills you'll gain: Prompt Engineering, Responsible AI, AI Enablement, Generative AI, Strategic Thinking, Data Ethics, Artificial Intelligence, Workforce Development, Digital Transformation, Employee Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Strategic Thinking, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    292 reviews

    Beginner · Specialization · 1 - 3 Months

  • I

    IE Business School

    Marketing Mix Implementation Capstone

    Skills you'll gain: Strategic Decision-Making, Brand Management, Marketing Strategies, Strategic Marketing, Branding, Data-Driven Decision-Making, Marketing Communications, Product Management, Product Marketing, Marketing, Consumer Behaviour, Marketing Channel, Go To Market Strategy, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    126 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to pricing strategy

pricing strategy optimization
pricing strategy in practice
pricing strategy optimization specialization
customer value in pricing strategy
cost and economics in pricing strategy
market and competition in pricing strategy
writing is designing: ux content & interface strategy
1…929394…329

In summary, here are 10 of our most popular pricing strategy courses

  • Fundamentals of International Business: University of London
  • Xbox Product Manager: Xbox
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Основы бизнес-стратегии: University of Virginia
  • Analyzing Macro-Environmental Factors Using Creately: Coursera
  • International and Cross-Cultural Negotiation: ESSEC Business School
  • Desenvolvimento Ágil com Padrões de Projeto: Instituto Tecnológico de Aeronáutica
  • Advanced Manufacturing Enterprise: University at Buffalo
  • Цифровий маркетинг і електронна комерція від Google: Google
  • Use Generative AI as Your Thought Partner: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok