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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
31,172 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AG

Jun 19, 2022

thank you google for this course to know what is digital marketing , how it works , what are the definations to various tacts , various terms , types of marketing, marketing funnel and so much ...

MK

Oct 17, 2022

i​t was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

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4576 - 4600 of 7,234 Reviews for Foundations of Digital Marketing and E-commerce

By Niceta n

•

Oct 6, 2022

Very Informative

By Hitesh P

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Sep 24, 2022

amazing teachers

By Roshmina H

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Sep 22, 2022

Amazing content!

By seth k b

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Sep 14, 2022

you are the best

By ARNALDO L R T

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Aug 21, 2022

Excellent course

By gina o

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Aug 18, 2022

Intresting journy

By Oliver B

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Aug 13, 2022

Awesome intructor

By ramiz r

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Aug 8, 2022

Very informative.

By Ravi R

•

Aug 3, 2022

really good 👍🏻

By Prince S

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Jul 20, 2022

Wonderful crafted

By Deleted A

•

May 20, 2022

Excellent course!

By Jovaun B

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Feb 2, 2026

very imformative

By Sara G

•

Jan 29, 2026

Very Informative

By Irushi H p

•

Dec 19, 2025

very good course

By Seema j

•

Dec 19, 2025

great experience

By Tehreem S

•

Nov 20, 2025

GREAT experience

By Abdujalil B

•

Nov 13, 2025

best of the best

By Esteban F

•

Oct 12, 2025

Excelente curso!

By Jeannette M

•

Oct 2, 2025

Excellent course

By Pasteur F G

•

Sep 18, 2025

c'est formidable

By Austin P

•

Sep 11, 2025

great experience

By MAHANOOR M R

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Aug 13, 2025

nice informative

By Gonzalo G B J

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Aug 7, 2025

Claro y preciso!

By Oorjeet V

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Jul 31, 2025

Great experience

By Victory M

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Jul 11, 2025

wonderful course