The Sales Foundations 101: Sales Techniques for an Entry Level Sales Rep (SFMM101) Specialization equips learners with the essential knowledge and skills to succeed in modern sales environments. Across three practical courses, participants will master sales transformation frameworks, design agile strategies, and apply systems for organizational excellence. They will also develop persuasive communication, objection-handling, and client relationship management skills to thrive as sales professionals. This hands-on specialization combines structural design, sales operations, and personal growth—preparing learners to deliver measurable impact and drive career success.
Sales Foundations 101: Core Techniques for Success Specialization
Sales Foundations 101: Core Techniques for Success Specialization
Master Essential Sales Skills for Growth. Build sales techniques, communication skills, and strategies to excel as an entry-level sales rep.
Instructor: EDUCBA
Included with 
Get in-depth knowledge of a subject
Beginner level
Recommended experience
4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Earn a Certificate
With paid plans
What you'll learn
Apply proven sales transformation frameworks to design and optimize organizational strategies.
Demonstrate persuasive communication, objection-handling, and client engagement techniques.
Build resilient sales structures, systems, and personal skills to achieve sustainable success.
Skills you'll gain
- Sales Presentation
- Persuasive Communication
- Competitive Analysis
- Sales Management
- Sales Strategy
- General Sales Practices
- Governance
- Business
- Selling Techniques
- Target Market
- Sales Enablement
- Market Share
- Verbal Communication Skills
- Sales Operations
- Customer Analysis
- Marketing
- Sales Process
- Sales
- Oral Expression
- Talent Management
Details to know
Shareable certificate
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Taught in English
Recently updated!
September 2025
34 practice exercises
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- Develop a deep understanding of key concepts
- Earn a career certificate from EDUCBA
Specialization - 3 course series
Sales Transformation Fundamentals
Course 17 hours
What you'll learn
Apply frameworks like the 4E Matrix, DNA Pyramid, and Solutions Matrix.
Build customer segmentation, ROI measurement, and SMART target-setting skills.
Develop leadership and communication strategies to drive sales transformation.
Skills you'll gain
Sales Enablement, Sales, Business Transformation, Business Leadership, Sales Strategy, Sales Process, Smart Goals, Return On Investment, Target Market, Customer Analysis, Organizational Structure, Sales Management, Verbal Communication Skills, Marketing, Customer experience strategy (CX), and Leadership
Sales Structures, Systems & Excellence
Course 28 hours
What you'll learn
Evaluate sales structures and talent lifecycle frameworks for organizational growth.
Apply branding, market expansion, and technology-enabled sales strategies.
Optimize performance using governance, CSR, and data-driven assessment tools.
Skills you'll gain
Compensation Strategy, Disaster Recovery, Organizational Structure, Talent Management, Sales Management, Competitive Analysis, Governance, Strategic Marketing, Workforce Planning, Sales Operations, Market Share, Sales Strategy, Revenue Management, Talent Acquisition, Sales Enablement, Performance Measurement, Operational Excellence, Brand Strategy, Sales, and Performance Improvement
Master Sales Techniques: Build, Persuade, and Succeed
Course 37 hours
What you'll learn
Demonstrate persuasive communication and interpret client body language.
Apply professional etiquette to manage objections and close deals.
Develop mindset, adaptability, and confidence for long-term client success.
Skills you'll gain
Adaptability, Verbal Communication Skills, Persuasive Communication, Sales, Overcoming Objections, Non-Verbal Communication, Professionalism, Time Management, Oral Expression, Productivity, Professional Development, General Sales Practices, Personal Development, Communication, Rapport Building, Trustworthiness, Customer Relationship Building, Selling Techniques, Sales Presentation, and Growth Mindedness
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Frequently asked questions
The Specialization can typically be completed in 8 to 9 weeks with a recommended commitment of 3–4 hours per week. This pacing allows learners to absorb key sales concepts, practice techniques through projects, and gradually build confidence in applying frameworks, communication strategies, and organizational skills. The flexible schedule is designed to accommodate both working professionals and students, ensuring steady progress without overwhelming time demands.
No prior sales experience is required. This Specialization is designed for entry-level professionals, students, or individuals looking to transition into sales roles. A basic understanding of workplace communication and an eagerness to learn will be helpful.
While the courses are designed to complement each other, it is recommended to follow them in sequence. Starting with foundational sales transformation concepts, then moving to structures and systems, and finally mastering client-facing techniques ensures a smooth learning progression and better skill integration.
More questions
Financial aid available,