Email Marketing

Email Marketing is a digital strategy involving sending emails to prospects and customers to build loyalty, trust, or brand awareness. Coursera's Email Marketing catalogue teaches you effective strategies to capture audience, create compelling content, and optimize email campaigns. You'll learn about email design, audience segmentation, analytics, A/B testing, automated emails, and conversion strategies. Develop your skills in tools like MailChimp, Constant Contact, and more to craft successful email marketing campaigns that drive engagement and contribute to business growth.