Learner Reviews & Feedback for Digital Marketing Analytics in Practice by University of Illinois Urbana-Champaign
About the Course
Top reviews
RR
Jul 29, 2019
This course helps in getting me familiar with data analysis techniques and data visualization.The quizzes and videos help in getting a comprehensive knowledge of the course.
IN
May 2, 2020
The Course gave me useful insights into data analysis, but there was missing information in the lectures about the 5 main data analyzing techniques. Overall I had great experience
526 - 550 of 719 Reviews for Digital Marketing Analytics in Practice
By Gisela S
•Feb 18, 2020
I enjoyed this course. However, the demo about R language was not easy to understand. Overall is a good learning material and exercise.
By Brett C M
•Oct 22, 2019
The course is excellent. 4 out of 5 b/c I think the tidy data section could be clearer. Kevin Hartman is terrific. Great peer feedback.
By Apoorv S
•Jan 9, 2017
All courses have their benefits. this one had fewer benefits than the second course in this series but still a good one to go about
By Ana S
•Mar 15, 2019
The only issue I have with this course, is that I consider it should be updated with more recent examples, readings, and such.
By Beth H
•Aug 25, 2018
Good course - would have been good to have some exercises where an actual analysis was completed using the principles learned.
By luis u
•Aug 3, 2021
Practical, Concise and Clear.
I believe it got me the tool to better tell story through data analysis and visual cues .
THANKS
By Nelson D C G
•Feb 8, 2016
To put more context here, I think you can expand a little more what are you teaching; especially in the data analysis part.
By João G
•Apr 9, 2017
Great course, however some points could be improved because sometimes it seemed just a repetition from the theory one.
By Carlos A P P J
•Apr 19, 2018
Great course with a quick introduction using an excellent framework in order to address Data Analytics at web.
By PETE C
•Mar 13, 2019
Very informative. really liked the professors pace and the way the break down of the different MAP process.
By CHEN L
•Mar 4, 2019
Good class, which helps to build up fundamental skillsets of digital analytics from marketing perspective!
By Jaspreet K
•Mar 21, 2020
The course gave a good overview about Data Analytics and suggested paths to move forward in this field.
By Valeria P
•Mar 31, 2016
Good course that provide basics. However, I wish it gave a chance to practice the gained knowledge!
By Bjorn D L
•May 15, 2020
Some of the available readings are not up to date or are no longer present in the given links.
By Viviana G T
•Feb 24, 2020
The content is useful but I would have loved to see practical examples instead of just theory.
By DIBYA J P
•Jan 29, 2021
Too much data and lectures, but would be helpful for those actually striving for this career.
By Phuong L
•Feb 2, 2017
If we can learn by a specific case study to utilize these tools, that would be more practical
By Victor C
•Aug 8, 2016
It's great to learn from someone so high up in the industry and knowledgeable in this field.
By Nicolay K
•Oct 19, 2019
Good overview of topics , well structured lectures. However, contents sometimes lack depth.
By Abdulaziz M
•Aug 19, 2020
Was a great and insightful course. Could be made even better with more real life examples.
By Christian M N
•Sep 29, 2020
Very good course, but it would be interesting to add some more practice for the students.
By Deanna S
•Mar 16, 2022
The course covers valuable concepts. I do wish it had more interactive assignments.
By jing g
•Mar 21, 2020
I hope the instructor can teach more practical skills of common analysis softwares.
By nasreddine H
•Sep 15, 2015
Good intro to implement marketing analytics principal, especially lecture 5 onward.
By Smith M
•Sep 11, 2019
Insightful and user-friendly course.
Would definitely recommend it to my collogues.