Paid media

Paid Media involves distributing promotional content through paid channels such as advertisements, sponsored posts, and influencer partnerships. This skill requires knowledge of digital marketing strategies, audience targeting, and ad performance metrics. Professionals in paid media create and manage ad campaigns on platforms like Google Ads, social media, and traditional media outlets. Effective paid media strategies enhance brand visibility, drive customer engagement, and optimize return on investment.
13credentials
1online degree
32courses

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Results for "paid media"

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Social Media, Online Advertising, Digital Advertising, Social Media Marketing, Social Media Strategy, Advertising, Advertising Campaigns, Web Analytics, Content Performance Analysis, Facebook, Paid media, Instagram, Marketing Communications, Target Audience, Driving engagement, Consumer Behaviour, Brand Awareness

  • Status: Free Trial

    University of Colorado Boulder

    Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Target Audience, Social Media Campaigns, Content Strategy, Business Ethics

  • Status: Free Trial

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, Social Media Content, Marketing Communications, Target Audience, Media Strategy, Digital Media Strategy, Brand Strategy, Brand Management, Strategic Communication, Marketing Planning, Paid media, Content Strategy, Customer Insights, Shared Media, Content Performance Analysis, Persuasive Communication, Content Creation

  • Status: New
    Status: Free Trial

    Skills you'll gain: Target Audience, Campaign Management, Facebook, Google Ads, Sales Process, Instagram, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Apple iOS

  • Status: Free Trial

    Northwestern University

    Skills you'll gain: Integrated Marketing Communications, Social Media Marketing, Content Marketing, Social Media, Social Media Strategy, Earned Media, Owned Media, Paid media, Facebook, Content Creation, Drive Engagement, Digital Media Strategy, Advertising, Digital Advertising, Global Marketing, Marketing Strategies, Key Performance Indicators (KPIs), Customer Engagement, A/B Testing

  • Status: New
    Status: Free Trial

    Real Madrid Graduate School Universidad Europea

    Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning

  • Status: Free Trial

    Skills you'll gain: Search Engine Marketing, Google Ads, Online Advertising, Search Engine Optimization, Marketing, Digital Marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Advertising, Keyword Research, Target Audience, Bidding

  • Status: Free Trial

    Universidad Austral

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Customer Relationship Management, Media Buying, Social Media Campaigns, Marketing Analytics, Campaign Management, LinkedIn, Facebook, Web Analytics, Digital Media Strategy, Pay Per Click Advertising, Marketing Strategies, Marketing, Keyword Research, Paid media, Analytics

  • Status: Free Trial

    Skills you'll gain: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Online Advertising, Marketing Budgets, Performance Metric, Pay Per Click Advertising, Digital Marketing, Paid media, Search Engine Optimization, Data-Driven Decision-Making, Return On Investment, Marketing Automation, Marketing Strategies

  • Status: Free Trial

    Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Creation, Generative AI Agents, Marketing Materials, Content Development and Management, Ideation, Social Media Content, Content Strategy, Blogs, Personalized Service, Brainstorming, Paid media, Calendar Management, Search Engine Optimization

  • Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising

  • Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Advertising, Online Advertising, Paid media, Budget Management, Customer Engagement

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